Demand Validation: How to Find Out If Customers Want to Buy Your Product

Before you start your business, it’s essential that you make sure that customers are interested in buying your product. Here's how to do it.

Noah Parsons |

How to Balance Cash Flow in a Seasonal Business

When it comes to managing cash flow, seasonal businesses have unique challenges. These techniques will help you manage your cash flow, and adapt to changes within your business.

Arlene Soto |

How to Use Coupons for Your Business (Without Losing Money)

Coupons can be a great tool for your business—or a great way to lose money. Here's how to design a successful coupon initiative that will keep new customers coming back again and again.

Jonathan Griffit |

How I Pivoted My Startup 3 Times to Find Success

One of the perks of being a startup is that you have the flexibility to keep changing your identity until you get it right. Find out how one successful entrepreneur worked through multiple iterations of his idea before finding the winner.

Augustus Franklin |

4 Things You Won’t Regret Spending Money on When Starting Your Business

Arguably, you shouldn’t spend your hard-earned startup funding on expensive office chairs. However, some expenses are worth shelling out for up front.

Courtney Apps |

When Do You Really Need Insurance for Your Business?

It can be hard to determine what kind of insurance your business really needs. To ensure that your new business is protected in any scenario, here are some common business insurance policies, and how they actually work.

Maxime Rieman |

6 Business Idea Validation Tactics to Improve Your Business Planning

The fate of your business depends on how well (or poorly) you validate your business idea. Fail to validate it properly, and you run the risk of business failure.

Joe Goerbert |

The Difference Between Cash and Profits

Never forget: Profits are not cash. Brush up on the crucial difference between cash and profits with this guide by Palo Alto Software founder Tim Berry.

Tim Berry |


Free Resources for Entrepreneurs

Business Plan Template Download

Stuck looking at a blank page? Get to know the general layout of a standard business plan with this free template.

One-Page Business Pitch Template

Validate a new business idea, or quickly develop your business strategy by starting with a one-page pitch. Do this before you plan!

Tim Berry's Guide to Starting a Business

Expert guidance on starting a business from business planning authority Tim Berry.

The Art of Pitching for Funding eBook

Need Cash? Pitching expert, Caroline Cummings, shares pitch techniques, secrets and tools in this easy-to-read guide.

Free SWOT Analysis Template

Develop smart strategies to grow your business by conducting a simple SWOT Analysis. Start with this one-page template.

"Start, Run & Grow Your Business" ebook

Tips and advice for entrepreneurs and business owners looking to take their company to the next level.