Recent Articles

planning

7 Reasons to Create a One-Page Pitch Before You Plan

by Noah Parsons

A business pitch or elevator pitch is not only a crucial tool for getting investment, it’s also one of the best tools you can use to flesh out your business concept, iterate it through different variations, and find a business model that works and will turn into a profitable company. But, shouldn’t you have a... Read more »

funding

Funding Sources for Your Nonprofit

by Angelique O'Rourke

Whether you are thinking of starting a nonprofit, or you are running a nonprofit that is looking to expand, you’re bound to have funding sources on your mind. You probably know everything there is to know about your community or cause, but making decisions about the right approach to handling nonprofit finances can be a... Read more »

planning

What Startups Need to Know About Exit Strategies

by Tim Berry

  Startups looking for angel investors or venture capital (VC) absolutely need an exit strategy because investors require it. The exit is what gives them a return. Exit strategies related to startup funding are quite often misunderstood: The “exit” in exit strategy is for the money, not the startup founders or small business owners. The... Read more »

growing

Why Hugh MacLeod’s Art Should Not Be on Your Business Cards

by Candice Landau

Regardless of the industry you're in, when networking or selling, moving the focus from you to someone else that bears no relevance to you, is terrible. Your business card should aid the discussion you've been having rather than direct people away from it. Read more »

planning

Shoestring Marketing Budget? Get Your Customers to Do It For You

by Sarika Periwal

To survive as a business you need sales, and to generate sales you need marketing. It is for this reason that most businesses set aside a sizable chunk of money for advertising, but wouldn’t it be grand if you could generate sales by getting your existing customers to do your marketing for you? If you... Read more »