Recent Articles

managing

Product Packaging: The Most Overlooked Detail

by Brittany Klontz

Advertising budget: check. Marketing budget: check. Product development budget: check. Product packaging? Uh, check back later. If you’re like most small businesses, product packaging is often a last minute detail for you, or at least not at the top of your priority list. But there’s a reason the saying, “Don’t judge a book by its... Read more »

managing

6 Ways to Maintain an Impressive Online Reputation

by Jeremy Gin

Warren Buffett famously said, “It takes 20 years to build a reputation and five minutes to ruin it.” For this reason and many more, there is often no worse feeling for an entrepreneur than to see the brand he or she spent years building tarnished by a bad review online. But take heart! There are... Read more »

managing

The Top 5 Intellectual Property Mistakes

by Mary Juetten

Disclaimer: This article is intended to be general information and nothing in this article constitutes legal advice. Please consult with an attorney before making any intellectual property or other legal decisions. Everybody makes mistakes, but some can be prevented. Read on to see five common mistakes regarding intellectual property, so you can avoid the pitfalls.... Read more »

funding

35 Ways to Fund Your Small Business

by Angelique O'Rourke

When it comes to funding, there isn’t a one-size-fits-all approach. Depending on where you’re at in your business, what type of funding you are seeking, and the amount you need, where you’ll look can vary widely. We’ve compiled a list from a variety of places to help you research and narrow down the options that... Read more »

managing

Do You Have What It Takes to Provide Stand-out Customer Service?

by Candice Landau

Almost all businesses have a customer-facing aspect to them. Restaurants have waiters and cashiers. Boutiques have shop assistants. Software companies have project managers, sales people, and sometimes whole customer service departments. Even B2B companies need a point-of-contact to provide solutions. Often, these employees will mean the difference between a company that is perceived in a... Read more »