Recent Articles


30 Compelling Reasons to Start a Business

by Lisa Furgison

Are you toying with an idea for a business? A lot of people think about starting a business, but for whatever reason the idea never becomes a reality. If you’re an entrepreneur who is on the fence about starting a business, we have the encouragement you need to take the first step. We asked 30... Read more »


Want to Grow? Know Your Numbers. Track Your Metrics.

by Candice Landau

The content of this article is based upon an interview conducted on October 2014 with Sabrina Parsons, CEO of Palo Alto Software. For many small business owners—especially those who have turned a passion or hobby into a business—tracking metrics and numbers is a chore. If you’re not an accountant and you don’t have a background in... Read more »


What Defines Your Company Culture?

by Angelique O'Rourke

Company culture is a hot topic lately, and for good reason. Recent research shows that especially among younger generations, people want their employers to not only provide them with an income, but meaningful work, and a positive environment. We’ve all heard the famous phrase: Culture eats strategy for breakfast. In short, your company culture determines much of... Read more »


The Entrepreneur’s Accounting Cheat Sheet

by Candice Landau

According to a study undertaken by the Small Business Administration, 28 percent of companies go bankrupt due to problems with the financial structure of the company. Many of these problems could be avoided by following good accounting practices. Keeping a record of your financial details IS important to the livelihood of your business. Not only will the correct... Read more »


7 Reasons Your Website is Scaring Customers Away

by Cidnee Stephen

When you are researching products and services online, do you ever notice how quickly you dismiss some websites because you don’t feel they will deliver? Well, what about your website? Will your potential customers run away in fear? What does an untrustworthy website look like? Have a look at this list of website trust factors. If... Read more »