Stroll Net, soon to be located on the south side of Tech City, MyState, will offer the community convenient and affordable way to access the Internet away from home and the office. Stroll Net’s public Internet terminals will provide full access to email, video email, the Web and other applications, such as a prepaid storefront. Stroll Net will provide clients and customers with a unique and innovative product and service.
Stroll Net’s public Internet terminals will appeal to individuals of all ages and backgrounds. The ease-of-use and instructional menu will appeal to the audience that does not associate themselves with the computer age. Great locations, such as hotel lobbies and coffee shops, will provide business people with a convenient way to access the Internet and office files away from the office.
2.1 Company Ownership
Stroll Net is a privately-held Limited Liability Corporation. Cam Piotr and Bob Green, co-founders of Stroll Net, hold equal stock positions of 26% each as majority owners. Investors will receive one share of Stroll Net stock for every $6,244 of investment, up to 48%.
2.2 Start-up Summary
Stroll Net’s start-up costs will cover the purchase of public Internet terminals (our long-term assets), the purchase of an office warehouse, office equipment and supplies, company vehicles, capital to cover losses in the first year, and capital to cover any and all expenses required to operate business on a daily basis for the first year.
Short-term Assets – Fixtures: 2 computers = $4,600, one printer = $1,000, one scanner = $500, 4 tables w/chairs = $2,600, 2 computer desks w/chairs = $2,400, three telephones = $300, for a total fixture cost of $11,400.
In addition, we plan on a large initial marketing/design budget, to cover the kiosk design and grand opening advertising.
|Total Start-up Expenses||$28,461|
|Other Current Assets||$11,400|
|Start-up Expenses to Fund||$28,461|
|Start-up Assets to Fund||$384,210|
|Total Funding Required||$412,671|
|Non-cash Assets from Start-up||$324,210|
|Cash Requirements from Start-up||$60,000|
|Additional Cash Raised||$0|
|Cash Balance on Starting Date||$60,000|
|Liabilities and Capital|
|Accounts Payable (Outstanding Bills)||$2,500|
|Other Current Liabilities (interest-free)||$0|
|Mr. Cam Piotr||$5,250|
|Mr. Bob Green||$5,250|
|Additional Investment Requirement||$299,671|
|Total Planned Investment||$310,171|
|Loss at Start-up (Start-up Expenses)||($28,461)|
|Total Capital and Liabilities||$384,210|