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Bottlieb Innovations

Company Summary

George S. Bottlieb founded Bottlieb Innovations, Inc.  The Escondido, California-based company has developed, and is preparing to manufacture, a simple device which will compute the area of a walked perimeter.  Bottlieb’s patented Digital Geographer product accurately computes area in a fraction of the time required by current area measurement techniques which rely on distance measuring wheel technology. 

Development of Bottlieb’s Digital Geographer product is complete, and the manufacturing component of the business is well into the planning stages.  Because the Digital Geographer contains few components, its manufacturing process is expected to be relatively simple.

The majority of Bottlieb’s initial sales will be directly to customers in California’s fast-growing construction industry, but the company plans to swiftly expand its domestic and worldwide sales.

2.1 Company Ownership

Bottlieb Innovations is a privately held corporation, registered in the state of California.  Ownership is broken down as follows:

70%:  George Bottlieb – founder, president and CEO.

10%:  Jay Rosenburg, Jr.–vice-president.

10%:  Britney Bottlieb – CFO.

10%:  Albert Bottlieb.

2.1.1 Start-up Summary

Bottlieb Innovations’ start-up expenses are illustrated in the following chart and table.  The molds required to manufacture the plastic wheel and encoder box represent the largest single start-up expense. 

100 shares of company stock were issued at a price of $50 per share.  The sale of stock, combined with an interest free short-term loan, satisfied the start-up funding requirements.

Surveyor instrument business plan, company summary chart image

Start-up Expenses
Legal $800
Insurance (8 mos.) $800
Back Rent (8 mos.) $5,600
Production Equipment – Benches / Tools $2,000
Plastic Molds – Wheel / Encoder Box $20,000
Office Furniture $1,000
Office Computers / Software / Equipment $5,000
Other $0
Total Start-up Expenses $35,200
Start-up Assets
Cash Required $97,000
Start-up Inventory $6,000
Other Current Assets $1,800
Long-term Assets $0
Total Assets $104,800
Total Requirements $140,000
Start-up Funding
Start-up Expenses to Fund $35,200
Start-up Assets to Fund $104,800
Total Funding Required $140,000
Non-cash Assets from Start-up $7,800
Cash Requirements from Start-up $97,000
Additional Cash Raised $0
Cash Balance on Starting Date $97,000
Total Assets $104,800
Liabilities and Capital
Current Borrowing $0
Long-term Liabilities $0
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $40,000
Total Liabilities $40,000
Planned Investment
Company Stock Sale $100,000
Other $0
Additional Investment Requirement $0
Total Planned Investment $100,000
Loss at Start-up (Start-up Expenses) ($35,200)
Total Capital $64,800
Total Capital and Liabilities $104,800
Total Funding $140,000

2.2 Company Locations and Facilities

Bottlieb Innovations, Inc. is located in an industrial district of Escondido, CA.  The approximately 1,500 square-foot, freeway-close facility includes office, workshop, and assembly space, as well as ample parking.

In terms of capital equipment, manufacturing is not heavily automated.  Product assembly requires minimal skills and tools.  The company owns several well-lighted workbenches and ample tools required for assembly.  Additionally, the company owns four networked computers with a DSL connection to the Internet, as well as financial and CAD software packages.

Contact Information:

Bottlieb Innovations, Inc.
1800 Simpleton Way #404
Escondido, CA 92029