Don't bother with copy and paste.

Get this complete sample business plan as a free text document.

Download for free

Sporting Goods Retail icon Sports Clothing Retail Shop Business Plan

Start your plan

Male Gear Wear

Appendix

Sales Forecast
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Sales
Hardcore athletes 40% $0 $0 $3,433 $4,412 $4,645 $5,323 $6,112 $6,687 $7,112 $7,454 $7,878 $10,101
Newbies 40% $0 $0 $3,845 $4,941 $5,202 $5,962 $6,845 $7,489 $7,965 $8,348 $8,823 $11,313
Total Sales $0 $0 $7,278 $9,353 $9,847 $11,285 $12,957 $14,176 $15,077 $15,802 $16,701 $21,414
Direct Cost of Sales Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Hardcore athletes $0 $0 $1,373 $1,765 $1,858 $2,129 $2,445 $2,675 $2,845 $2,982 $3,151 $4,040
Newbies $0 $0 $1,538 $1,977 $2,081 $2,385 $2,738 $2,996 $3,186 $3,339 $3,529 $4,525
Subtotal Direct Cost of Sales $0 $0 $2,911 $3,741 $3,939 $4,514 $5,183 $5,671 $6,031 $6,321 $6,681 $8,566
Personnel Plan
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Stan 0% $2,000 $2,000 $2,000 $2,000 $2,000 $2,000 $2,000 $2,000 $2,000 $2,000 $2,000 $2,000
Sales staff 0% $0 $0 $1,500 $2,000 $2,500 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Support Staff 0% $0 $0 $1,500 $2,000 $2,200 $2,400 $2,400 $2,400 $2,400 $2,400 $2,400 $2,400
Bookkeeper 0% $0 $1,000 $1,200 $1,500 $2,000 $2,000 $2,000 $2,000 $2,000 $2,000 $2,000 $2,000
Total People 1 2 4 5 6 6 6 6 6 6 6 6
Total Payroll $2,000 $3,000 $6,200 $7,500 $8,700 $9,400 $9,400 $9,400 $9,400 $9,400 $9,400 $9,400

General Assumptions
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Plan Month 1 2 3 4 5 6 7 8 9 10 11 12
Current Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Long-term Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Tax Rate 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00%
Other 0 0 0 0 0 0 0 0 0 0 0 0

Pro Forma Profit and Loss
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Sales $0 $0 $7,278 $9,353 $9,847 $11,285 $12,957 $14,176 $15,077 $15,802 $16,701 $21,414
Direct Cost of Sales $0 $0 $2,911 $3,741 $3,939 $4,514 $5,183 $5,671 $6,031 $6,321 $6,681 $8,566
Other Costs of Goods $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Cost of Sales $0 $0 $2,911 $3,741 $3,939 $4,514 $5,183 $5,671 $6,031 $6,321 $6,681 $8,566
Gross Margin $0 $0 $4,367 $5,612 $5,908 $6,771 $7,774 $8,506 $9,046 $9,481 $10,021 $12,848
Gross Margin % 0.00% 0.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00%
Expenses
Payroll $2,000 $3,000 $6,200 $7,500 $8,700 $9,400 $9,400 $9,400 $9,400 $9,400 $9,400 $9,400
Sales and Marketing and Other Expenses $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500
Depreciation $150 $150 $150 $150 $150 $150 $150 $150 $150 $150 $150 $150
Rent $900 $900 $900 $900 $900 $900 $900 $900 $900 $900 $900 $900
Utilities $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $300
Insurance $325 $325 $325 $325 $325 $325 $325 $325 $325 $325 $325 $325
Payroll Taxes 15% $300 $450 $930 $1,125 $1,305 $1,410 $1,410 $1,410 $1,410 $1,410 $1,410 $1,410
Other $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200
Total Operating Expenses $4,675 $5,825 $9,505 $11,000 $12,380 $13,185 $13,185 $13,185 $13,185 $13,185 $13,185 $13,185
Profit Before Interest and Taxes ($4,675) ($5,825) ($5,138) ($5,388) ($6,472) ($6,414) ($5,411) ($4,679) ($4,139) ($3,704) ($3,164) ($337)
EBITDA ($4,525) ($5,675) ($4,988) ($5,238) ($6,322) ($6,264) ($5,261) ($4,529) ($3,989) ($3,554) ($3,014) ($187)
Interest Expense $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Taxes Incurred $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Net Profit ($4,675) ($5,825) ($5,138) ($5,388) ($6,472) ($6,414) ($5,411) ($4,679) ($4,139) ($3,704) ($3,164) ($337)
Net Profit/Sales 0.00% 0.00% -70.60% -57.60% -65.72% -56.84% -41.76% -33.01% -27.45% -23.44% -18.95% -1.57%

Pro Forma Cash Flow
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Cash Received
Cash from Operations
Cash Sales $0 $0 $7,278 $9,353 $9,847 $11,285 $12,957 $14,176 $15,077 $15,802 $16,701 $21,414
Subtotal Cash from Operations $0 $0 $7,278 $9,353 $9,847 $11,285 $12,957 $14,176 $15,077 $15,802 $16,701 $21,414
Additional Cash Received
Sales Tax, VAT, HST/GST Received 0.00% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Investment Received $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Received $0 $0 $7,278 $9,353 $9,847 $11,285 $12,957 $14,176 $15,077 $15,802 $16,701 $21,414
Expenditures Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Expenditures from Operations
Cash Spending $2,000 $3,000 $6,200 $7,500 $8,700 $9,400 $9,400 $9,400 $9,400 $9,400 $9,400 $9,400
Bill Payments $84 $2,530 $2,895 $9,226 $7,994 $7,723 $8,807 $9,564 $9,849 $10,070 $10,290 $10,830
Subtotal Spent on Operations $2,084 $5,530 $9,095 $16,726 $16,694 $17,123 $18,207 $18,964 $19,249 $19,470 $19,690 $20,230
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Principal Repayment of Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Liabilities Principal Repayment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Long-term Liabilities Principal Repayment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Dividends $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Spent $2,084 $5,530 $9,095 $16,726 $16,694 $17,123 $18,207 $18,964 $19,249 $19,470 $19,690 $20,230
Net Cash Flow ($2,084) ($5,530) ($1,817) ($7,373) ($6,847) ($5,838) ($5,250) ($4,787) ($4,172) ($3,667) ($2,988) $1,184
Cash Balance $86,016 $80,486 $78,669 $71,296 $64,450 $58,611 $53,362 $48,575 $44,403 $40,736 $37,748 $38,932
Pro Forma Balance Sheet
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Assets Starting Balances
Current Assets
Cash $88,100 $86,016 $80,486 $78,669 $71,296 $64,450 $58,611 $53,362 $48,575 $44,403 $40,736 $37,748 $38,932
Inventory $0 $0 $0 $3,202 $4,116 $4,333 $4,965 $5,701 $6,238 $6,634 $6,953 $7,349 $9,422
Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Current Assets $88,100 $86,016 $80,486 $81,871 $75,412 $68,782 $63,577 $59,063 $54,812 $51,037 $47,689 $45,096 $48,354
Long-term Assets
Long-term Assets $9,000 $9,000 $9,000 $9,000 $9,000 $9,000 $9,000 $9,000 $9,000 $9,000 $9,000 $9,000 $9,000
Accumulated Depreciation $0 $150 $300 $450 $600 $750 $900 $1,050 $1,200 $1,350 $1,500 $1,650 $1,800
Total Long-term Assets $9,000 $8,850 $8,700 $8,550 $8,400 $8,250 $8,100 $7,950 $7,800 $7,650 $7,500 $7,350 $7,200
Total Assets $97,100 $94,866 $89,186 $90,421 $83,812 $77,032 $71,677 $67,013 $62,612 $58,687 $55,189 $52,446 $55,554
Liabilities and Capital Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Current Liabilities
Accounts Payable $0 $2,441 $2,586 $8,960 $7,738 $7,430 $8,489 $9,235 $9,514 $9,727 $9,933 $10,354 $13,798
Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Current Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Current Liabilities $0 $2,441 $2,586 $8,960 $7,738 $7,430 $8,489 $9,235 $9,514 $9,727 $9,933 $10,354 $13,798
Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Liabilities $0 $2,441 $2,586 $8,960 $7,738 $7,430 $8,489 $9,235 $9,514 $9,727 $9,933 $10,354 $13,798
Paid-in Capital $115,000 $115,000 $115,000 $115,000 $115,000 $115,000 $115,000 $115,000 $115,000 $115,000 $115,000 $115,000 $115,000
Retained Earnings ($17,900) ($17,900) ($17,900) ($17,900) ($17,900) ($17,900) ($17,900) ($17,900) ($17,900) ($17,900) ($17,900) ($17,900) ($17,900)
Earnings $0 ($4,675) ($10,500) ($15,638) ($21,026) ($27,498) ($33,912) ($39,322) ($44,002) ($48,140) ($51,844) ($55,008) ($55,344)
Total Capital $97,100 $92,425 $86,600 $81,462 $76,074 $69,602 $63,188 $57,778 $53,098 $48,960 $45,256 $42,092 $41,756
Total Liabilities and Capital $97,100 $94,866 $89,186 $90,421 $83,812 $77,032 $71,677 $67,013 $62,612 $58,687 $55,189 $52,446 $55,554
Net Worth $97,100 $92,425 $86,600 $81,462 $76,074 $69,602 $63,188 $57,778 $53,098 $48,960 $45,256 $42,092 $41,756