PRfect Greens
Company Summary
PRfect Greens is an environmental public relations consultancy firm that specializes in working with companies that are typically perceived by the public as anti-environmental.
PRfect Greens is a partnership of two industry PR veterans, Birk Grunola and Arbor Hugger.
PRfect Greens will provide PR services to local, as well as regional firms, that are in need of immediate reactionary help, as well as long-term management.
2.1 Company Ownership
PRfect Greens is a private partnership owned equally by Birk Grunola and Arbor Hugger.
2.2 Start-up Summary
The following equipment will be needed. Please note that those items which are considered assets to be used for more than a year will be labeled long-term assets and will be depreciated using G.A.A.P. approved straight-line depreciation method.
- Two desks and chairs.
- Two file cabinets.
- Two computer systems including one license of QuickBooks Pro, two licenses of Microsoft Office, a CD-RW, printer, digital camera and a DSL connection.
- Burrelle’s media directory.
- Subscription to LexisNexis researching tools.
- Website development.
| Start-up | |
| Requirements | |
| Start-up Expenses | |
| Legal | $1,000 |
| Stationery etc. | $50 |
| Brochures | $100 |
| Website development | $1,000 |
| Lexis Nexus subscription | $300 |
| Total Start-up Expenses | $2,450 |
| Start-up Assets | |
| Cash Required | $59,850 |
| Other Current Assets | $0 |
| Long-term Assets | $3,700 |
| Total Assets | $63,550 |
| Total Requirements | $66,000 |
| Start-up Funding | |
| Start-up Expenses to Fund | $2,450 |
| Start-up Assets to Fund | $63,550 |
| Total Funding Required | $66,000 |
| Assets | |
| Non-cash Assets from Start-up | $3,700 |
| Cash Requirements from Start-up | $59,850 |
| Additional Cash Raised | $0 |
| Cash Balance on Starting Date | $59,850 |
| Total Assets | $63,550 |
| Liabilities and Capital | |
| Liabilities | |
| Current Borrowing | $0 |
| Long-term Liabilities | $0 |
| Accounts Payable (Outstanding Bills) | $0 |
| Other Current Liabilities (interest-free) | $0 |
| Total Liabilities | $0 |
| Capital | |
| Planned Investment | |
| Arbor | $33,000 |
| Birk | $33,000 |
| Additional Investment Requirement | $0 |
| Total Planned Investment | $66,000 |
| Loss at Start-up (Start-up Expenses) | ($2,450) |
| Total Capital | $63,550 |
| Total Capital and Liabilities | $63,550 |
| Total Funding | $66,000 |
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