Martin Cove Brewing Company
Company Summary
Martin Cove Brewing Company has built a reputation for handcrafted care, time-honored methodology, and the finest natural ingredients from around the world.
Martin Cove Brewing Company has been a successful microbrewery in southern Oregon for the past three years. Located in the city of Medford, the company has increased sales by 15% each year. The company’s product lines are Martin Cove Pilsner and Red Ale.
Martin Cove Brewing Company handcrafts its beers in small 20 barrel batches under the close personal attention of our brewers. The latest brewing equipment and technologies are seamlessly combined with traditional brewing methods to ensure consistently excellent taste, whether packaged in bottles or draft kegs.
Martin Cove Brewing Company is planning to expand its distribution to selected metro areas within the state of Oregon. Over the last three years, Martin Cove Brewing Company has become one of the city’s most popular microbreweries, and aims to repeat this Oregon-wide. In addition, the company will introduce a new product, a traditional German Marzen style lager. Owner funding and internally generated cash flow will enable the expansion plan.
2.1 Company History
Martin Cove Brewing Company was started in the city of Medford in 1996. John Wilson was bartending at two local establishments in Medford for ten years before starting Martin Cove Brewing Company. Brewmasters Bob Taft and Jeffery Calson had worked for Portland Brewery Company for six and eight years, respectively, before starting Martin Cove Brewing Company. Felix Henderson had twelve years of experience in retail sales and marketing when he joined as co-owner/marketing director for Martin Cove Brewing Company.
Martin Cove Brewing Company handcrafts its beer in small 20 barrel batches under the close personal attention of our brewers. The latest brewing equipment and technologies are seamlessly combined with traditional brewing methods to ensure consistently excellent taste, whether packaged in bottles or draft kegs.
The beers proved to be so popular that Martin Cove Brewing Company soon could be found in almost every market and pub in Medford. Over the next three years, Martin Cove Brewing Company has become one of the city’s most popular microbreweries.
Martin Cove Brewing Company’s operations has expanded dramatically over the past three years. Currently, the company has a staff of eleven in production, delivery, and sales.

Past Performance | |||
FY 2000 | FY 2001 | FY 2002 | |
Sales | $350,000 | $420,000 | $520,000 |
Gross Margin | $245,000 | $294,000 | $364,000 |
Gross Margin % | 70.00% | 70.00% | 70.00% |
Operating Expenses | $200,000 | $260,000 | $320,000 |
Collection Period (days) | 0 | 49 | 57 |
Inventory Turnover | 52.00 | 52.00 | 52.00 |
Balance Sheet | |||
FY 2000 | FY 2001 | FY 2002 | |
Current Assets | |||
Cash | $10,000 | $30,000 | $80,000 |
Accounts Receivable | $49,000 | $58,000 | $80,000 |
Inventory | $10,000 | $10,000 | $20,000 |
Other Current Assets | $5,000 | $5,000 | $5,000 |
Total Current Assets | $74,000 | $103,000 | $185,000 |
Long-term Assets | |||
Long-term Assets | $100,000 | $100,000 | $100,000 |
Accumulated Depreciation | $4,000 | $8,000 | $12,000 |
Total Long-term Assets | $96,000 | $92,000 | $88,000 |
Total Assets | $170,000 | $195,000 | $273,000 |
Current Liabilities | |||
Accounts Payable | $30,000 | $20,000 | $20,000 |
Current Borrowing | $0 | $0 | $0 |
Other Current Liabilities (interest free) | $0 | $0 | $0 |
Total Current Liabilities | $30,000 | $20,000 | $20,000 |
Long-term Liabilities | $60,000 | $40,000 | $40,000 |
Total Liabilities | $90,000 | $60,000 | $60,000 |
Paid-in Capital | $30,000 | $40,000 | $80,000 |
Retained Earnings | $38,000 | $80,000 | $109,000 |
Earnings | $12,000 | $15,000 | $24,000 |
Total Capital | $80,000 | $135,000 | $213,000 |
Total Capital and Liabilities | $170,000 | $195,000 | $273,000 |
Other Inputs | |||
Payment Days | 12 | 12 | 12 |
Sales on Credit | $0 | $400,000 | $440,000 |
Receivables Turnover | 0.00 | 6.90 | 5.50 |
2.2 Company Ownership
Martin Cove Brewing is owned by John Wilson, Bob Taft, Jeffery Calson, and Felix Henderson.