Martial Arts School Business Plan

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Cents and Senseibility Value-Priced Martial Arts School

Appendix

Sales Forecast
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Sales
3T Membership 8000% $400 $1,200 $2,000 $2,800 $3,600 $4,000 $4,000 $4,000 $4,000 $4,000 $4,000 $4,000
Basic Club Membership 8500% $425 $1,275 $2,125 $2,975 $3,825 $4,250 $4,675 $5,100 $5,525 $5,950 $6,375 $6,800
Black Belt Club Membership 9000% $450 $630 $900 $1,350 $1,530 $1,800 $2,250 $3,150 $4,050 $4,950 $4,950 $4,950
Masters Club Membership 10000% $0 $500 $700 $1,000 $1,200 $1,500 $2,000 $2,500 $3,500 $4,500 $5,500 $6,000
Testing 0% $0 $0 $1,150 $2,300 $3,200 $4,500 $5,050 $5,600 $6,150 $6,700 $7,500 $8,750
Private Lessons 0% $0 $0 $150 $200 $200 $200 $200 $200 $200 $200 $200 $200
Weekend Specials 0% $0 $150 $150 $200 $200 $225 $225 $225 $250 $250 $250 $250
Merchandise 0% $0 $800 $1,000 $1,250 $1,250 $1,250 $1,250 $1,500 $1,500 $1,500 $1,700 $1,700
Pilates Membership 0% $0 $0 $750 $1,250 $1,750 $2,250 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500
Cardio Kick Boxing Membership 0% $0 $0 $750 $1,250 $1,750 $2,250 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500
Total Sales $1,275 $4,555 $9,675 $14,575 $18,505 $22,225 $24,650 $27,275 $30,175 $33,050 $35,475 $37,650
Direct Cost of Sales Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Merchandise 50% $0 $400 $500 $625 $625 $625 $625 $750 $750 $750 $850 $850
Testing – CATISC fees 15% $0 $0 $173 $345 $480 $675 $758 $840 $923 $1,005 $1,125 $1,313
Testing (inventory, etc.) 30% $0 $0 $345 $690 $960 $1,350 $1,515 $1,680 $1,845 $2,010 $2,250 $2,625
Subtotal Direct Cost of Sales $0 $400 $1,018 $1,660 $2,065 $2,650 $2,898 $3,270 $3,518 $3,765 $4,225 $4,788
Personnel Plan
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Rolly BonTemps (Owner) 0% $2,000 $2,000 $2,000 $2,500 $2,500 $2,500 $3,000 $3,000 $3,000 $3,500 $3,500 $3,500
Meg LeFevre (Instructor) 0% $500 $500 $500 $500 $500 $500 $500 $500 $750 $750 $750 $750
Fiorello BonTemps (Board of Directors) 0% $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500
Merry BonTemps (Board of Directors) 0% $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500
Total People 4 4 4 4 4 4 4 4 4 4 4 4
Total Payroll $3,500 $3,500 $3,500 $4,000 $4,000 $4,000 $4,500 $4,500 $4,750 $5,250 $5,250 $5,250

General Assumptions
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Plan Month 1 2 3 4 5 6 7 8 9 10 11 12
Current Interest Rate 7.00% 7.00% 7.00% 7.00% 7.00% 7.00% 7.00% 7.00% 7.00% 7.00% 7.00% 7.00%
Long-term Interest Rate 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00%
Tax Rate 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00%
Other 0 0 0 0 0 0 0 0 0 0 0 0

Pro Forma Profit and Loss
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Sales $1,275 $4,555 $9,675 $14,575 $18,505 $22,225 $24,650 $27,275 $30,175 $33,050 $35,475 $37,650
Direct Cost of Sales $0 $400 $1,018 $1,660 $2,065 $2,650 $2,898 $3,270 $3,518 $3,765 $4,225 $4,788
Other costs 0% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Cost of Sales $0 $400 $1,018 $1,660 $2,065 $2,650 $2,898 $3,270 $3,518 $3,765 $4,225 $4,788
Gross Margin $1,275 $4,155 $8,658 $12,915 $16,440 $19,575 $21,753 $24,005 $26,658 $29,285 $31,250 $32,863
Gross Margin % 100.00% 91.22% 89.48% 88.61% 88.84% 88.08% 88.25% 88.01% 88.34% 88.61% 88.09% 87.28%
Expenses
Payroll $3,500 $3,500 $3,500 $4,000 $4,000 $4,000 $4,500 $4,500 $4,750 $5,250 $5,250 $5,250
Sales and Marketing and Other Expenses $4,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000
Depreciation $83 $83 $83 $83 $83 $83 $83 $83 $83 $83 $83 $83
Rent $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500
Utilities $350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350
Janitorial services $250 $250 $250 $250 $250 $250 $250 $250 $250 $250 $250 $250
Insurance $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100
Payroll Taxes 15% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Miscellaneous $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500
Total Operating Expenses $11,283 $8,283 $8,283 $8,783 $8,783 $8,783 $9,283 $9,283 $9,533 $10,033 $10,033 $10,033
Profit Before Interest and Taxes ($10,008) ($4,128) $374 $4,132 $7,657 $10,792 $12,469 $14,722 $17,124 $19,252 $21,217 $22,829
EBITDA ($9,925) ($4,045) $458 $4,215 $7,740 $10,875 $12,553 $14,805 $17,208 $19,335 $21,300 $22,913
Interest Expense $439 $428 $417 $406 $394 $383 $372 $360 $349 $337 $325 $313
Taxes Incurred ($3,134) ($1,367) ($13) $1,118 $2,179 $3,123 $3,629 $4,308 $5,033 $5,674 $6,267 $6,755
Net Profit ($7,313) ($3,189) ($30) $2,608 $5,084 $7,286 $8,468 $10,053 $11,743 $13,240 $14,624 $15,761
Net Profit/Sales -573.58% -70.02% -0.31% 17.89% 27.47% 32.78% 34.35% 36.86% 38.92% 40.06% 41.22% 41.86%

Pro Forma Cash Flow
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Cash Received
Cash from Operations
Cash Sales $1,020 $3,644 $7,740 $11,660 $14,804 $17,780 $19,720 $21,820 $24,140 $26,440 $28,380 $30,120
Cash from Receivables $0 $9 $277 $945 $1,968 $2,941 $3,726 $4,461 $4,948 $5,474 $6,054 $6,626
Subtotal Cash from Operations $1,020 $3,653 $8,017 $12,605 $16,772 $20,721 $23,446 $26,281 $29,088 $31,914 $34,434 $36,746
Additional Cash Received
Sales Tax, VAT, HST/GST Received 0.00% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Investment Received $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Received $1,020 $3,653 $8,017 $12,605 $16,772 $20,721 $23,446 $26,281 $29,088 $31,914 $34,434 $36,746
Expenditures Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Expenditures from Operations
Cash Spending $3,500 $3,500 $3,500 $4,000 $4,000 $4,000 $4,500 $4,500 $4,750 $5,250 $5,250 $5,250
Bill Payments $167 $4,963 $3,806 $5,188 $7,705 $10,211 $12,028 $12,136 $13,407 $14,123 $15,020 $16,479
Subtotal Spent on Operations $3,667 $8,463 $7,306 $9,188 $11,705 $14,211 $16,528 $16,636 $18,157 $19,373 $20,270 $21,729
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Principal Repayment of Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Liabilities Principal Repayment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Long-term Liabilities Principal Repayment $1,458 $1,469 $1,480 $1,491 $1,502 $1,513 $1,525 $1,536 $1,548 $1,559 $1,571 $1,583
Purchase Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Dividends $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Spent $5,125 $9,932 $8,786 $10,679 $13,207 $15,724 $18,053 $18,173 $19,705 $20,932 $21,841 $23,312
Net Cash Flow ($4,105) ($6,280) ($769) $1,926 $3,564 $4,997 $5,393 $8,108 $9,382 $10,982 $12,593 $13,434
Cash Balance $39,895 $33,615 $32,846 $34,772 $38,337 $43,334 $48,727 $56,835 $66,217 $77,199 $89,792 $103,227
Pro Forma Balance Sheet
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Assets Starting Balances
Current Assets
Cash $44,000 $39,895 $33,615 $32,846 $34,772 $38,337 $43,334 $48,727 $56,835 $66,217 $77,199 $89,792 $103,227
Accounts Receivable $0 $255 $1,158 $2,816 $4,786 $6,519 $8,023 $9,227 $10,221 $11,308 $12,444 $13,485 $14,388
Inventory $5,000 $5,000 $4,600 $3,583 $3,320 $4,130 $5,300 $5,795 $6,540 $7,035 $7,530 $8,450 $9,575
Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Current Assets $49,000 $45,150 $39,373 $39,245 $42,878 $48,986 $56,656 $63,748 $73,596 $84,561 $97,173 $111,727 $127,190
Long-term Assets
Long-term Assets $10,000 $10,000 $10,000 $10,000 $10,000 $10,000 $10,000 $10,000 $10,000 $10,000 $10,000 $10,000 $10,000
Accumulated Depreciation $0 $83 $167 $250 $333 $417 $500 $583 $667 $750 $833 $917 $1,000
Total Long-term Assets $10,000 $9,917 $9,833 $9,750 $9,667 $9,583 $9,500 $9,417 $9,333 $9,250 $9,167 $9,083 $9,000
Total Assets $59,000 $55,067 $49,206 $48,995 $52,545 $58,569 $66,156 $73,165 $82,929 $93,811 $106,340 $120,810 $136,190
Liabilities and Capital Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Current Liabilities
Accounts Payable $0 $4,838 $3,636 $4,934 $7,367 $9,810 $11,625 $11,690 $12,938 $13,624 $14,472 $15,890 $17,091
Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Current Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Current Liabilities $0 $4,838 $3,636 $4,934 $7,367 $9,810 $11,625 $11,690 $12,938 $13,624 $14,472 $15,890 $17,091
Long-term Liabilities $60,000 $58,542 $57,073 $55,593 $54,102 $52,600 $51,086 $49,562 $48,025 $46,478 $44,918 $43,347 $41,764
Total Liabilities $60,000 $63,380 $60,709 $60,527 $61,469 $62,410 $62,711 $61,252 $60,963 $60,101 $59,390 $59,237 $58,855
Paid-in Capital $35,000 $35,000 $35,000 $35,000 $35,000 $35,000 $35,000 $35,000 $35,000 $35,000 $35,000 $35,000 $35,000
Retained Earnings ($36,000) ($36,000) ($36,000) ($36,000) ($36,000) ($36,000) ($36,000) ($36,000) ($36,000) ($36,000) ($36,000) ($36,000) ($36,000)
Earnings $0 ($7,313) ($10,503) ($10,533) ($7,924) ($2,841) $4,445 $12,913 $22,966 $34,709 $47,950 $62,574 $78,335
Total Capital ($1,000) ($8,313) ($11,503) ($11,533) ($8,924) ($3,841) $3,445 $11,913 $21,966 $33,709 $46,950 $61,574 $77,335
Total Liabilities and Capital $59,000 $55,067 $49,206 $48,995 $52,545 $58,569 $66,156 $73,165 $82,929 $93,811 $106,340 $120,810 $136,190
Net Worth ($1,000) ($8,313) ($11,503) ($11,533) ($8,924) ($3,841) $3,445 $11,913 $21,966 $33,709 $46,950 $61,574 $77,335

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