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Royal's Software

Company Summary

Royal’s Software creates scalable inventory software products that can be customized to meet customer’s needs. Royal’s Software is unique in that it sells a product that can be used in any inventory environment. The engineers can then add enhancement to the product that will tailor the product features to the customer’s specific needs.

2.1 Company Ownership

Royal’s Software is owned by John Royal and Dan Whiteaker. The company will be set up as a C Corporation. It is expected that this form of incorporation will allow room for growth and an exit strategy of selling the business in five to seven years.

  • John Royal has ten years of experience as an application software developer for Rogue Wave Software. John was the Lead Developer for New Products for the last four years. He was the principal designer of Rogue Wave’s Ace Software Suite.
  • Dan Whiteaker has seven years of programming experience with Rogue Wave Software. Dan assisted the Ace Software Suite Development Group. He lead the Customer Modifications Group for the past two years.

2.2 Start-up Summary

The following is the start-up summary for Royal’s Software. As is typical for software companies the largest portion of start-up funds will go towards product development.

Inventory control software business plan, company summary chart image

Start-up Funding
Start-up Expenses to Fund $115,500
Start-up Assets to Fund $184,500
Total Funding Required $300,000
Non-cash Assets from Start-up $10,000
Cash Requirements from Start-up $174,500
Additional Cash Raised $0
Cash Balance on Starting Date $174,500
Total Assets $184,500
Liabilities and Capital
Current Borrowing $0
Long-term Liabilities $100,000
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Total Liabilities $100,000
Planned Investment
John Royal $50,000
Dan Whiteaker $50,000
Investor $100,000
Additional Investment Requirement $0
Total Planned Investment $200,000
Loss at Start-up (Start-up Expenses) ($115,500)
Total Capital $84,500
Total Capital and Liabilities $184,500
Total Funding $300,000
Start-up Expenses
Legal $1,000
Stationery etc. $500
Insurance $1,000
Rent $1,000
Research and Development $100,000
Expensed Equipment $12,000
Total Start-up Expenses $115,500
Start-up Assets
Cash Required $174,500
Other Current Assets $10,000
Long-term Assets $0
Total Assets $184,500
Total Requirements $300,000