Hardwood Floor Refinisher Business Plan

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Wooderful Floors

Web Plan Summary

A simple website will be used as a marketing tool for the organization. The focus will be on the environmental concerns that Wooderful Floors has and the way it has met those concerns.

Logan’s experience, both as a floor refinisher and a pioneer of the use of water-based finishing products will be emphasized. General contact information and details regarding the environmentally-friendly products will be highlighted on the site.

6.1 Website Marketing Strategy

Wooderful Floors will submit the website to various search engines.

It is important that the website has been submitted to search engines so that it comes up high on the lists of hits when a specific customer is seeking out information regarding wood floor refinishing.

6.2 Development Requirements

Logan will employ a friend who will design and develop the website for the bargain price of $650.

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