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Salon & Spa icon Hair Removal Business Plan

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Laser Dreams

Executive Summary

Laser Dreams specializes in laser hair removal, electrolysis and microdermabrasion. We are a professional facility, providing state-of-the-art technology and superior quality service. The needs of our patients are our highest priority.

We provide F.D.A approved, gentle and effective hair removal at a fraction of the cost and time of other permanent hair removal methods. We specialize in difficult cases. Unwanted hair can now be treated quickly and effectively using the latest generation lasers.

The lasers of choice are the GentleLASE™ Plus and Lightsheer Diode, which are both FDA approved for “PERMANENT HAIR REDUCTION.” Both lasers give remarkable results that our customers can enjoy with the speed of light. Because both machines have superior cooling devices, the surface of the skin is cooled while the active hair follicles are destroyed.

Laser Dreams is located downtown in the Millman Building.  The facility is quickly accessible to the 6,000+ urban professionals that Laser Dreams considers potential customers. Downtown Monroe has experience tremendous growth over the past five years.  Many companies and professionals have returned to the downtown area.

Our customers love convenience.  They are constantly looking for ways to squeeze more time out of the day.  Laser Dreams’ location makes it possible to visit the facility and be back at your job in less than 30 minutes.

Joe Jackson and Allison Fremont, co-owners of Laser Dreams, believe that the location is its competitive advantage.  Joe and Allison have both managed laser hair removal centers.  They have over ten years of experience between them.  They believe that the location will bring in the customer but only excellent customer service is going to keep them there and generate referrals.

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1.1 Objectives

The objectives of Laser Dreams are the following:

  • Exceed 60% of daily appointment times being filled by the end of the first year of operation.
  • Achieve 50% of new customers from referrals by the end of the first year of operation.
  • Increase sales by 15% by the end of the second year of operation.

1.2 Mission

The mission of Laser Dreams is the following:

  • Create a customer focused environment that promotes referrals.
  • Promote the success of our clients in meeting their cosmetic goals.
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Company Summary

Laser Dreams specializes in laser hair removal, electrolysis and microdermabrasion. We are a professional facility, providing state-of-the-art technology and superior quality service. We provide F.D.A approved, gentle and effective hair removal at a fraction of the cost and time of other permanent hair removal methods. The program will operate as a general partnership.  Both Joe Jackson and Allison Fremont will manage the daily operation of Laser Dreams.

2.1 Company Ownership

Laser Dreams is co-owned by Joe Jackson and Allison Fremont.

2.2 Start-up Summary

The start-up expenses for the Laser Dreams is focused primarily on equipment and treatment rooms.  Joe and Allison will each invest $30,000.  In addition, the facility will secure a $100,000 long-term loan.

Hair removal business plan, company summary chart image

Start-up
Requirements
Start-up Expenses
Legal $1,000
Stationery etc. $100
Brochures $3,000
Insurance $1,000
Rent $3,000
Expensed Equipment $60,000
Total Start-up Expenses $68,100
Start-up Assets
Cash Required $41,900
Other Current Assets $20,000
Long-term Assets $30,000
Total Assets $91,900
Total Requirements $160,000
Start-up Funding
Start-up Expenses to Fund $68,100
Start-up Assets to Fund $91,900
Total Funding Required $160,000
Assets
Non-cash Assets from Start-up $50,000
Cash Requirements from Start-up $41,900
Additional Cash Raised $0
Cash Balance on Starting Date $41,900
Total Assets $91,900
Liabilities and Capital
Liabilities
Current Borrowing $0
Long-term Liabilities $100,000
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Total Liabilities $100,000
Capital
Planned Investment
Investor 1 $30,000
Investor 2 $30,000
Additional Investment Requirement $0
Total Planned Investment $60,000
Loss at Start-up (Start-up Expenses) ($68,100)
Total Capital ($8,100)
Total Capital and Liabilities $91,900
Total Funding $160,000

2.3 Company Locations and Facilities

Laser Dreams is located in downtown Monroe, in the Millman Building.  The facility is quickly accessible to over 6,000 urban professionals that Laser Dreams considers potential customers.

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Products and Services

Laser Dreams’ services and products are as follows:

Services

  • Laser hair removal: A laser beam disables hair follicles. It is quick and total areas can be treated in a short time (five weeks) unlike electrolysis that takes months or years to permanently remove hair. One hour for larger areas: arms, back, and legs. Fifteen minutes for small areas: face, chin, lip, neck.
  • Electrolysis: Thermolysis, Galvanic and the Blend are offered. Together with laser hair removal it offers a permanent solution to any hair left untreated by the laser, like gray, light blondes and some redheads.
  • Waxing: Using only the finest waxes available (suitable for customer skin type) are used for temporary hair removal.

Products

  • END-ZIT® : Welcome to the extraordinary world of END-ZIT® Blemish Drying Lotion and family of blemish control and oily skin care products! All products are dermatology tested and approved. By using the END-ZIT® Control Program of cleansing, toning, and treatment, you can eradicate those ghastly zits!
  • END-ZIT® Blemish Drying Lotion: An extraordinary, medicated, skin-tone tinted drying lotion formula designed to conceal, while it heals and dries unsightly pimples. Amazingly, most blemish breakouts simply disappear after just a day or two of use.
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Market Analysis Summary

Downtown Monroe has emerged from the recent recession to regain its position as the heart of the city. The growth has been fueled by the increased employment in the city’s high-technology companies. This has attracted a type of professional that is the target customer for Laser Dreams: professional women, ages 21-45.

Another target group are professional men who want excess hair removed. Joe and Allison are aware that these men may be uncomfortable visiting the facility so a side entrance has been setup with a small waiting room to accommodate any customer who wants privacy.

4.1 Market Segmentation

Laser Dreams will focus on two customer groups:

  • Urban professional women, ages 21-45;
  • Urban professional men, ages 21-35.
Hair removal business plan, market analysis summary chart image

Market Analysis
Year 1 Year 2 Year 3 Year 4 Year 5
Potential Customers Growth CAGR
Professional Women 15% 10,000 11,500 13,225 15,209 17,490 15.00%
Professional Men 5% 1,000 1,050 1,103 1,158 1,216 5.01%
Total 14.19% 11,000 12,550 14,328 16,367 18,706 14.19%

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Strategy and Implementation Summary

Laser Dreams will market through the numerous downtown fitness clubs, beauty salons, tanning salons and boutiques.  Laser Dreams will offer the first treatment free.

5.1 Competitive Edge

The competitive advantage of Laser Dreams is location. Once we get them in, our advantage is the customer-focused environment we create. We know that each customer is a potential lead to another ten customers.

5.2 Sales Forecast

Laser Dreams anticipates that sales will be slow for the first and second month of operation, due to our “first treatment free” promotion. After that point, sales will increase as satisfied customers refer their friends. The following is the sales forecast for three years.

Hair removal business plan, strategy and implementation summary chart image

Hair removal business plan, strategy and implementation summary chart image

Sales Forecast
Year 1 Year 2 Year 3
Sales
Hair Removal $125,000 $170,000 $215,000
Products $10,300 $20,000 $30,000
Total Sales $135,300 $190,000 $245,000
Direct Cost of Sales Year 1 Year 2 Year 3
Hair Removal $0 $0 $0
Products $0 $0 $0
Subtotal Direct Cost of Sales $0 $0 $0

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Personnel Plan

Joe Jackson has been the manager of both the BareAll Laser Center (two years) and the Laser Works (three years).  His customer service skills are excellent. With both the BareAll and Laser Works, customer traffic increased by 15% each year.

Allison Fremont set up and managed the laser hair removal section of Maximum Beauty Salon for five years.  She supervised another registered electrologist and managed customer relations.  Under her leadership, sales grew by 10% each year.

Both Joe and Allison have the following certification and association memberships:

Registered Electrologists (R.E.)
Certified Clinical Electrologists (C.C.E.)
Society of Clinical and Medical Electrologists (S.C.M.E.)

Laser Dreams’ personnel will be the following:

  • Joe Jackson;
  • Allison Fremont;
  • Receptionist/clerk (1).
Personnel Plan
Year 1 Year 2 Year 3
Joe Jackson $36,000 $40,000 $45,000
Allison Fremont $36,000 $40,000 $45,000
Receptionist/Clerk $21,600 $25,000 $28,000
Total People 3 3 3
Total Payroll $93,600 $105,000 $118,000

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Financial Plan

The following is the financial plan for Laser Dreams.

7.1 Break-even Analysis

The monthly break-even point is approximately $13,300.

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Break-even Analysis
Monthly Revenue Break-even $13,329
Assumptions:
Average Percent Variable Cost 0%
Estimated Monthly Fixed Cost $13,329

7.2 Projected Cash Flow

The following table and chart highlights the projected cash flow for three years.

Hair removal business plan, financial plan chart image

Pro Forma Cash Flow
Year 1 Year 2 Year 3
Cash Received
Cash from Operations
Cash Sales $135,300 $190,000 $245,000
Subtotal Cash from Operations $135,300 $190,000 $245,000
Additional Cash Received
Sales Tax, VAT, HST/GST Received $0 $0 $0
New Current Borrowing $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0
New Long-term Liabilities $0 $0 $0
Sales of Other Current Assets $0 $0 $0
Sales of Long-term Assets $0 $0 $0
New Investment Received $0 $0 $0
Subtotal Cash Received $135,300 $190,000 $245,000
Expenditures Year 1 Year 2 Year 3
Expenditures from Operations
Cash Spending $93,600 $105,000 $118,000
Bill Payments $62,348 $72,440 $87,565
Subtotal Spent on Operations $155,948 $177,440 $205,565
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0
Principal Repayment of Current Borrowing $0 $0 $0
Other Liabilities Principal Repayment $0 $0 $0
Long-term Liabilities Principal Repayment $5,160 $5,160 $5,160
Purchase Other Current Assets $0 $0 $0
Purchase Long-term Assets $0 $0 $0
Dividends $0 $0 $0
Subtotal Cash Spent $161,108 $182,600 $210,725
Net Cash Flow ($25,808) $7,400 $34,275
Cash Balance $16,092 $23,492 $57,767

7.3 Projected Profit and Loss

The following table and charts highlight the projected profit and loss for three years.

Hair removal business plan, financial plan chart image

Hair removal business plan, financial plan chart image

Pro Forma Profit and Loss
Year 1 Year 2 Year 3
Sales $135,300 $190,000 $245,000
Direct Cost of Sales $0 $0 $0
Other Production Expenses $0 $0 $0
Total Cost of Sales $0 $0 $0
Gross Margin $135,300 $190,000 $245,000
Gross Margin % 100.00% 100.00% 100.00%
Expenses
Payroll $93,600 $105,000 $118,000
Sales and Marketing and Other Expenses $6,000 $8,000 $10,000
Depreciation $8,568 $8,568 $8,568
Leased Equipment $0 $0 $0
Utilities $3,300 $3,300 $3,300
Insurance $2,400 $2,400 $2,400
Rent $36,000 $36,000 $36,000
Payroll Taxes $10,080 $13,050 $15,750
Other $0 $0 $0
Total Operating Expenses $159,948 $176,318 $194,018
Profit Before Interest and Taxes ($24,648) $13,682 $50,982
EBITDA ($16,080) $22,250 $59,550
Interest Expense $9,721 $9,226 $8,710
Taxes Incurred $0 $1,337 $12,682
Net Profit ($34,369) $3,119 $29,590
Net Profit/Sales -25.40% 1.64% 12.08%

7.4 Projected Balance Sheet

The following table highlights the projected balance sheet for three years.

Pro Forma Balance Sheet
Year 1 Year 2 Year 3
Assets
Current Assets
Cash $16,092 $23,492 $57,767
Other Current Assets $20,000 $20,000 $20,000
Total Current Assets $36,092 $43,492 $77,767
Long-term Assets
Long-term Assets $30,000 $30,000 $30,000
Accumulated Depreciation $8,568 $17,136 $25,704
Total Long-term Assets $21,432 $12,864 $4,296
Total Assets $57,524 $56,356 $82,063
Liabilities and Capital Year 1 Year 2 Year 3
Current Liabilities
Accounts Payable $5,153 $6,026 $7,302
Current Borrowing $0 $0 $0
Other Current Liabilities $0 $0 $0
Subtotal Current Liabilities $5,153 $6,026 $7,302
Long-term Liabilities $94,840 $89,680 $84,520
Total Liabilities $99,993 $95,706 $91,822
Paid-in Capital $60,000 $60,000 $60,000
Retained Earnings ($68,100) ($102,469) ($99,349)
Earnings ($34,369) $3,119 $29,590
Total Capital ($42,469) ($39,349) ($9,759)
Total Liabilities and Capital $57,524 $56,356 $82,063
Net Worth ($42,468) ($39,349) ($9,759)

7.5 Business Ratios

Business ratios for the years of this plan are shown below. Industry profile ratios based on the Standard Industrial Classification (SIC) code 7231, Beauty Shops, are shown for comparison.

Ratio Analysis
Year 1 Year 2 Year 3 Industry Profile
Sales Growth 0.00% 40.43% 28.95% 7.50%
Percent of Total Assets
Other Current Assets 34.77% 35.49% 24.37% 36.10%
Total Current Assets 62.74% 77.17% 94.77% 52.40%
Long-term Assets 37.26% 22.83% 5.23% 47.60%
Total Assets 100.00% 100.00% 100.00% 100.00%
Current Liabilities 8.96% 10.69% 8.90% 31.90%
Long-term Liabilities 164.87% 159.13% 102.99% 26.80%
Total Liabilities 173.83% 169.82% 111.89% 58.70%
Net Worth -73.83% -69.82% -11.89% 41.30%
Percent of Sales
Sales 100.00% 100.00% 100.00% 100.00%
Gross Margin 100.00% 100.00% 100.00% 0.00%
Selling, General & Administrative Expenses 105.89% 91.73% 84.21% 73.40%
Advertising Expenses 4.43% 4.21% 4.08% 2.50%
Profit Before Interest and Taxes -18.22% 7.20% 20.81% 3.20%
Main Ratios
Current 7.00 7.22 10.65 1.79
Quick 7.00 7.22 10.65 1.34
Total Debt to Total Assets 173.83% 169.82% 111.89% 58.70%
Pre-tax Return on Net Worth 80.93% -11.32% -433.16% 5.20%
Pre-tax Return on Assets -59.75% 7.91% 51.51% 12.50%
Additional Ratios Year 1 Year 2 Year 3
Net Profit Margin -25.40% 1.64% 12.08% n.a
Return on Equity 0.00% 0.00% 0.00% n.a
Activity Ratios
Accounts Payable Turnover 13.10 12.17 12.17 n.a
Payment Days 27 28 27 n.a
Total Asset Turnover 2.35 3.37 2.99 n.a
Debt Ratios
Debt to Net Worth 0.00 0.00 0.00 n.a
Current Liab. to Liab. 0.05 0.06 0.08 n.a
Liquidity Ratios
Net Working Capital $30,940 $37,467 $70,465 n.a
Interest Coverage -2.54 1.48 5.85 n.a
Additional Ratios
Assets to Sales 0.43 0.30 0.33 n.a
Current Debt/Total Assets 9% 11% 9% n.a
Acid Test 7.00 7.22 10.65 n.a
Sales/Net Worth 0.00 0.00 0.00 n.a
Dividend Payout 0.00 0.00 0.00 n.a

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Appendix

Sales Forecast
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Sales
Hair Removal 0% $0 $2,000 $5,000 $7,000 $10,000 $12,000 $14,000 $14,000 $15,000 $15,000 $15,000 $16,000
Products 0% $0 $300 $700 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,100 $1,200
Total Sales $0 $2,300 $5,700 $8,000 $11,000 $13,000 $15,000 $15,000 $16,000 $16,000 $16,100 $17,200
Direct Cost of Sales Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Hair Removal $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Products $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Direct Cost of Sales $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Personnel Plan
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Joe Jackson 0% $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Allison Fremont 0% $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Receptionist/Clerk 0% $1,800 $1,800 $1,800 $1,800 $1,800 $1,800 $1,800 $1,800 $1,800 $1,800 $1,800 $1,800
Total People 3 3 3 3 3 3 3 3 3 3 3 3
Total Payroll $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800

General Assumptions
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Plan Month 1 2 3 4 5 6 7 8 9 10 11 12
Current Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Long-term Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Tax Rate 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00%
Other 0 0 0 0 0 0 0 0 0 0 0 0

Pro Forma Profit and Loss
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Sales $0 $2,300 $5,700 $8,000 $11,000 $13,000 $15,000 $15,000 $16,000 $16,000 $16,100 $17,200
Direct Cost of Sales $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Production Expenses $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Cost of Sales $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Gross Margin $0 $2,300 $5,700 $8,000 $11,000 $13,000 $15,000 $15,000 $16,000 $16,000 $16,100 $17,200
Gross Margin % 0.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00%
Expenses
Payroll $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800
Sales and Marketing and Other Expenses $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500
Depreciation $714 $714 $714 $714 $714 $714 $714 $714 $714 $714 $714 $714
Leased Equipment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Utilities $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $0
Insurance $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200
Rent $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Payroll Taxes 15% $840 $840 $840 $840 $840 $840 $840 $840 $840 $840 $840 $840
Other $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Operating Expenses $13,354 $13,354 $13,354 $13,354 $13,354 $13,354 $13,354 $13,354 $13,354 $13,354 $13,354 $13,054
Profit Before Interest and Taxes ($13,354) ($11,054) ($7,654) ($5,354) ($2,354) ($354) $1,646 $1,646 $2,646 $2,646 $2,746 $4,146
EBITDA ($12,640) ($10,340) ($6,940) ($4,640) ($1,640) $360 $2,360 $2,360 $3,360 $3,360 $3,460 $4,860
Interest Expense $830 $826 $823 $819 $815 $812 $808 $805 $801 $798 $794 $790
Taxes Incurred $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Net Profit ($14,184) ($11,880) ($8,477) ($6,173) ($3,169) ($1,166) $838 $841 $1,845 $1,849 $1,952 $3,356
Net Profit/Sales 0.00% -516.53% -148.71% -77.16% -28.81% -8.97% 5.59% 5.61% 11.53% 11.55% 12.12% 19.51%

Pro Forma Cash Flow
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Cash Received
Cash from Operations
Cash Sales $0 $2,300 $5,700 $8,000 $11,000 $13,000 $15,000 $15,000 $16,000 $16,000 $16,100 $17,200
Subtotal Cash from Operations $0 $2,300 $5,700 $8,000 $11,000 $13,000 $15,000 $15,000 $16,000 $16,000 $16,100 $17,200
Additional Cash Received
Sales Tax, VAT, HST/GST Received 0.00% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Investment Received $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Received $0 $2,300 $5,700 $8,000 $11,000 $13,000 $15,000 $15,000 $16,000 $16,000 $16,100 $17,200
Expenditures Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Expenditures from Operations
Cash Spending $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800 $7,800
Bill Payments $189 $5,670 $5,666 $5,662 $5,659 $5,655 $5,652 $5,648 $5,645 $5,641 $5,637 $5,624
Subtotal Spent on Operations $7,989 $13,470 $13,466 $13,462 $13,459 $13,455 $13,452 $13,448 $13,445 $13,441 $13,437 $13,424
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Principal Repayment of Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Liabilities Principal Repayment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Long-term Liabilities Principal Repayment $430 $430 $430 $430 $430 $430 $430 $430 $430 $430 $430 $430
Purchase Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Dividends $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Spent $8,419 $13,900 $13,896 $13,892 $13,889 $13,885 $13,882 $13,878 $13,875 $13,871 $13,867 $13,854
Net Cash Flow ($8,419) ($11,600) ($8,196) ($5,892) ($2,889) ($885) $1,118 $1,122 $2,125 $2,129 $2,233 $3,346
Cash Balance $33,481 $21,881 $13,685 $7,793 $4,904 $4,019 $5,137 $6,259 $8,384 $10,513 $12,746 $16,092
Pro Forma Balance Sheet
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Assets Starting Balances
Current Assets
Cash $41,900 $33,481 $21,881 $13,685 $7,793 $4,904 $4,019 $5,137 $6,259 $8,384 $10,513 $12,746 $16,092
Other Current Assets $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000
Total Current Assets $61,900 $53,481 $41,881 $33,685 $27,793 $24,904 $24,019 $25,137 $26,259 $28,384 $30,513 $32,746 $36,092
Long-term Assets
Long-term Assets $30,000 $30,000 $30,000 $30,000 $30,000 $30,000 $30,000 $30,000 $30,000 $30,000 $30,000 $30,000 $30,000
Accumulated Depreciation $0 $714 $1,428 $2,142 $2,856 $3,570 $4,284 $4,998 $5,712 $6,426 $7,140 $7,854 $8,568
Total Long-term Assets $30,000 $29,286 $28,572 $27,858 $27,144 $26,430 $25,716 $25,002 $24,288 $23,574 $22,860 $22,146 $21,432
Total Assets $91,900 $82,767 $70,453 $61,543 $54,937 $51,334 $49,735 $50,139 $50,547 $51,958 $53,373 $54,892 $57,524
Liabilities and Capital Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Current Liabilities
Accounts Payable $0 $5,481 $5,477 $5,474 $5,470 $5,467 $5,463 $5,460 $5,457 $5,453 $5,450 $5,446 $5,153
Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Current Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Current Liabilities $0 $5,481 $5,477 $5,474 $5,470 $5,467 $5,463 $5,460 $5,457 $5,453 $5,450 $5,446 $5,153
Long-term Liabilities $100,000 $99,570 $99,140 $98,710 $98,280 $97,850 $97,420 $96,990 $96,560 $96,130 $95,700 $95,270 $94,840
Total Liabilities $100,000 $105,051 $104,617 $104,184 $103,750 $103,317 $102,883 $102,450 $102,017 $101,583 $101,150 $100,716 $99,993
Paid-in Capital $60,000 $60,000 $60,000 $60,000 $60,000 $60,000 $60,000 $60,000 $60,000 $60,000 $60,000 $60,000 $60,000
Retained Earnings ($68,100) ($68,100) ($68,100) ($68,100) ($68,100) ($68,100) ($68,100) ($68,100) ($68,100) ($68,100) ($68,100) ($68,100) ($68,100)
Earnings $0 ($14,184) ($26,064) ($34,541) ($40,714) ($43,883) ($45,049) ($44,211) ($43,370) ($41,525) ($39,676) ($37,724) ($34,369)
Total Capital ($8,100) ($22,284) ($34,164) ($42,641) ($48,814) ($51,983) ($53,149) ($52,311) ($51,470) ($49,625) ($47,776) ($45,824) ($42,469)
Total Liabilities and Capital $91,900 $82,767 $70,453 $61,543 $54,937 $51,334 $49,735 $50,139 $50,547 $51,958 $53,373 $54,892 $57,524
Net Worth ($8,100) ($22,284) ($34,164) ($42,641) ($48,814) ($51,983) ($53,149) ($52,311) ($51,470) ($49,625) ($47,776) ($45,824) ($42,468)

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