Park Square Family Medicine
Executive Summary
Opportunity
Problem
Obvious lack of medical services in rural areas in general. This applies as well to XXXX, where Park Square will be located.
Solution
The mission of Park Square Family Medicine is to promote the health and well-being of the local population by providing accessible, high-quality medical care for people of all ages. Park Square Family Medicine is committed to providing services that will exceed the expectations of our patients, resulting in a successful and profitable business.
Market
According to the local area "Economic and Demographic Profile Report," there is an increasing demand for cost-effective health care in the nation and in our region. Specifically, the local population (within 35 miles) is predicted to grow approximately 3.5% per year and has a population roughly around 160,000 people.
Competition
Park Square Family Medicine is part of the larger medical industry, in particular "Offices and Clinics of Medical Doctors." Private medical practices are numerous, generally small (1 – 4 physicians) and may provide either general or specialist services. They are well-suited to rural and semi-rural areas, which often do not have a large enough population to make a hospital or larger medical group a viable proposition.
There are currently five family practitioners in this town of 15,000, with 160,000 potential patients within 35 miles. These are favorable statistics that offer an excellent patient-to-doctor ratio for marketing efforts.
Why Us?
The mission of Park Square Family Medicine is to promote the health and well-being of the local population by providing accessible, high-quality medical care for people of all ages. Park Square Family Medicine is committed to providing services that will exceed the expectations of our patients, resulting in a successful and profitable business.
Expectations
Forecast
Our existing forecast shows unrealistic profits. We leave it like that for planning purposes, because we know that things will happen to create more expenses as we go. They always do.
Financial Highlights by Year
Financing Needed
We are going to need a loan for $288,000. An estimated $225,000 will be spent accumulating long term assets. The rest will be used for startup expenses and physician expenses.
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