The Sorcerer's Accountant
Company Summary
The Sorcerer’s Accountant, established in 2006 by Max Greenwood, is a one-person CPA firm which provides tax services, management and cost consulting services, and QuickBooks sales and added services. Sorcerer’s Accountant serves small businesses (under $5 million in revenue) in the Chicago, IL area, primarily in service industries. The Sorcerer’s Accountant plans to add bookkeeping services to its suite of services to better serve its current and future clients.
Company Ownership
Max Greenwood is founder and 100% owner of The Sorcerer’s Accountant, a sole proprietorship.
Company History
Founded with $10,000 of start-up capital by Max Greenwood, CPA in 2006, The Sorcerer’s Accountant has become a full-time endeavor for Greenwood. At first focused entirely on tax services, Greenwood added management and cost accounting services in 2007 and then QuickBooks reselling and services to small businesses and startups in 2008, after becoming a certified QuickBooks Pro Advisor. This has allowed Sorcerer’s Accountant to provide a wide range of services to small businesses over its lifetime from launch through expansion and growth.
The Sorcerer’s Accountant has grown significantly in past years to $175,000 in total annual revenue, but has had difficulty taking on additional work due to the limits on Greenwood’s time. Client retention has been a positive factor, with 75% of 2008 clients repeating service in 2009.
The business operates out of a small rented office which has enough room for one additional employee. The office is not used for client meetings – they are held entirely at client offices.

Past Performance | |||
2007 | 2008 | 2009 | |
Sales | $100,000 | $150,000 | $175,000 |
Gross Margin | $75,000 | $112,500 | $131,250 |
Gross Margin % | 75.00% | 75.00% | 75.00% |
Operating Expenses | $55,000 | $67,500 | $82,750 |
Collection Period (days) | 30 | 25 | 28 |
Balance Sheet | |||
2007 | 2008 | 2009 | |
Current Assets | |||
Cash | $15,000 | $17,500 | $20,000 |
Accounts Receivable | $4,167 | $6,250 | $7,292 |
Other Current Assets | $5,000 | $5,000 | $5,000 |
Total Current Assets | $24,167 | $28,750 | $32,292 |
Long-term Assets | |||
Long-term Assets | $0 | $0 | $0 |
Accumulated Depreciation | $0 | $0 | $0 |
Total Long-term Assets | $0 | $0 | $0 |
Total Assets | $24,167 | $28,750 | $32,292 |
Current Liabilities | |||
Accounts Payable | $4,583 | $5,625 | $6,896 |
Current Borrowing | $0 | $0 | $0 |
Other Current Liabilities (interest free) | $0 | $0 | $0 |
Total Current Liabilities | $4,583 | $5,625 | $6,896 |
Long-term Liabilities | $0 | $0 | $0 |
Total Liabilities | $4,583 | $5,625 | $6,896 |
Paid-in Capital | $10,000 | $10,000 | $10,000 |
Retained Earnings | ($10,417) | ($51,875) | ($83,554) |
Earnings | $20,000 | $65,000 | $98,950 |
Total Capital | $19,583 | $23,125 | $25,396 |
Total Capital and Liabilities | $24,167 | $28,750 | $32,292 |
Other Inputs | |||
Payment Days | 30 | 30 | 30 |
Sales on Credit | $50,000 | $75,000 | $87,500 |
Receivables Turnover | 12.00 | 12.00 | 12.00 |