Adventure Travel International

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International Travel Agency Business Plan

Company Summary

ATI is a full service travel agency that specializes in adventure travel and provides recreational and business travelers with professional service and consultation. ATI will position itself as a specialist in the field of adventure travel and will generate the majority of its income from this segment.

2.1 Start-up Summary

ATI's total start-up capital requirement is approximately $103,000. Start-up will be financed through the owner's personal investment and a long-term note secured from the Woodville First National Bank. Start-up details are located in Table 1.

  • EXPENSES: These will be rent, office supplies, consultant's fees, insurance, utilities, etc. The largest start-up expense will be for computers.
  • ASSETS: Primarily cash and computers.
  • INVESTMENT: The bulk of the investment will come from a loan from Shea Delaney's personal savings.
  • LOANS: An $85,000 loan has been secured from Woodville First National Bank.
Start-up
Requirements
Start-up Expenses
Legal $550
Stationery etc. $500
Brochures $1,000
Consultants $2,000
Insurance $400
Rent $2,625
Equipment $16,000
Other $500
Total Start-up Expenses $23,575
Start-up Assets
Cash Required $35,000
Other Current Assets $17,500
Long-term Assets $26,925
Total Assets $79,425
Total Requirements $103,000
Start-up Funding
Start-up Expenses to Fund $23,575
Start-up Assets to Fund $79,425
Total Funding Required $103,000
Assets
Non-cash Assets from Start-up $44,425
Cash Requirements from Start-up $35,000
Additional Cash Raised $0
Cash Balance on Starting Date $35,000
Total Assets $79,425
Liabilities and Capital
Liabilities
Current Borrowing $0
Long-term Liabilities $85,000
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Total Liabilities $85,000
Capital
Planned Investment
Owner $18,000
Investor $0
Additional Investment Requirement $0
Total Planned Investment $18,000
Loss at Start-up (Start-up Expenses) ($23,575)
Total Capital ($5,575)
Total Capital and Liabilities $79,425
Total Funding $103,000

2.2 Company Ownership

ATI is a sole proprietorship owned and operated by Shea Delaney in the town of Atkins Grove, California. ATI's owner is researching the possibility of establishing ATI as a Limited Liability Company (LLC) or Partnership (LLP). This may occur within eighteen months of operation.

2.3 Company Locations and Facilities

ATI has identified three potential locations for office space. All potential locations are in the town of Atkins Grove, California, and are between 800 and 1000 sq. ft. Once successfully established, ATI will be one of approximately 30 travel agencies in the greater Woodville area, population 325,000. ATI will be the only adventure travel specialist in the immediate area.