One-Page Elevator Pitch Template

Your business model on one page

Download this template to quickly create a one-page elevator pitch for your business and document your business model on a single page. Developed as an alternative to the Business Model Canvas, this template makes it easy for entrepreneurs to sketch out a one page business plan and quickly test out new ideas.

This template helps you define your business idea in under 15 minutes. And, it’s easy to share and update as you refine your business concept. You can even build several pitches in a single afternoon and try out different business ideas.

Build your pitch before you write your business plan. A simple one-page pitch will help you quickly develop your business strategy in a fraction of the time it will take you to write a complete business plan. Use your pitch to experiment with different ideas and validate your core assumptions about your business.

A one-page pitch is:

  • Fast: You’ll be able to build your first pitch in less than 15 minutes. Compared to writing a business plan, that’s a huge time savings.
  • Simple: Anyone can create a pitch. Unlike other business model tools, you won’t need any special training or business knowledge to build your pitch.
  • Shareable: Because your pitch fits on a single page, it’s easy to share and get feedback from business partners, friends, and family.
  • Impressive: Investors don’t have time to read detailed plans. Present your executive summary in a simple one-page pitch and grab their attention.

How to use the one page business pitch:

Just download the one-page pitch template from this page and print it out. Use pen and pencil or post-it notes to add your ideas to your pitch. Create multiple versions as you experiment with different target markets, solve different problems, and try different revenue streams.

If you need more, be sure to check out LivePlan for an interactive, online version of this pitch template.