The Coffee Break

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Convenience Store Soda Fountain Business Plan

Company Summary

The Coffee Break will be located in the trendy,small town of Bend, Oregon. With OSU recently opening a branch of education in Bend, we have realized the convenience needed by students and employees in the area, The Coffee Break will provide basic goods needed for daily functions at school and the workplace. Whether basic office supplies, personal goods, or other necessary goods, The Coffee Break will have ample supply at a low cost to the customer.

The Coffee Break will also offer a variety of quick, nutritious foods for breakfast, lunch, and dinner. Along with basic staple foods, there will be a deluxe coffee bar, soda fountain, and ice cream parlor. Unlike other convenience stores, you will have the option to peruse the store without hurry or discomfort. A few tables and a counter with bar stools will be established near the soda fountain for those who wish to take a break. This will help to meet the customer's needs for goods and still provide some relaxation to their day.

2.1 Company Ownership

The Coffee Break will be based as a sole proprietorship. With owner, Bree Sallee, as a long-time resident of Bend, Oregon she will be able to facilitate the needs of the customer base and trends better than an outsider might be able to.

2.2 Start-up Summary

The Coffee Break's start-up costs will incorporate the costs of machinery and equipment such as tables, chairs, soda fountain, coffee/espresso machine, bookstands, shelving, and other necessary equipment to start operation. The lease on the 2,000 square foot building has been confirmed and minor renovations will be needed to facilitate The Coffee Break's customer service, delivery, inventory, and stocking requirements.

Costs have been allocated for 1-month supply of basic purchases in the convenience store setting, since general inventory turnaround is between 15 and 20 days. We realize that the 1-month time frame will allow for a small inventory to be maintained during opening months. From there we will be able to determine rate for replenishment.

We have already coordinated with local distributors to set up accounts for purchases and repayment.

Start-up Funding
Start-up Expenses to Fund $227,500
Start-up Assets to Fund $38,500
Total Funding Required $266,000
Assets
Non-cash Assets from Start-up $36,000
Cash Requirements from Start-up $2,500
Additional Cash Raised $0
Cash Balance on Starting Date $2,500
Total Assets $38,500
Liabilities and Capital
Liabilities
Current Borrowing $50,000
Long-term Liabilities $0
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Total Liabilities $50,000
Capital
Planned Investment
Bree Sallee $216,000
Investor 2 $0
Other $0
Additional Investment Requirement $0
Total Planned Investment $216,000
Loss at Start-up (Start-up Expenses) ($227,500)
Total Capital ($11,500)
Total Capital and Liabilities $38,500
Total Funding $266,000
Start-up
Requirements
Start-up Expenses
Legal $250
Stationery etc. $150
Brochures $0
Consultants $0
Insurance $425
Rent $1,500
Research and development $0
Expensed equipment $225,000
Other $175
Total Start-up Expenses $227,500
Start-up Assets
Cash Required $2,500
Start-up Inventory $36,000
Other Current Assets $0
Long-term Assets $0
Total Assets $38,500
Total Requirements $266,000

2.3 Company Locations and Facilities

The Coffee Break will be located in Bend, Oregon near the OSU campus and local businesses. There are no plans at this time to expand into additional locations. By keeping The Coffee Break as a small, mom-and-pop facility, customers will travel farther for the level of service and nostalgia offered.

The Coffee Break's operations will be based out of a 2,000 square foot building. This will provide a cozy atmosphere, while still being large enough to assist our large customer base.