Custom Jewelry Business Plan

Contemporary Ti Design is owned and operated by Steve Artificer. It will be formed as a sole proprietorship. Steve was always an artistic child, even at a young age instead of playing sports such as baseball and kickball would make things. He would often find ordinary things lying around school and transform them into a piece of art. Most of his free time was spent crafting things, this is what he enjoyed. 

Steve pursued his undergraduate degree from the Cleveland Institute of Art (CIA). At the CIA Steve studies graphic design. Steve worked throughout school at a local design firm that did a wide range of design work including company logos, furniture design, and product design.

Upon graduation Steve was unsure what direction in the art industry he wanted to pursue so he decided to pursue a Masters in product design from Iowa State University. While at Iowa Steve met E. Douglas Wunder, a designer who primarily used titanium. Steve worked with Douglas for two years, an event that sealed his fate.  Steve realized that he needed to develop his own business, specifically a jewelry design and manufacturing studio, also specializing in titanium. Recognizing that location of the studio was not that important, Steve moved out to Hood River, OR with his wife because of the proximity to the mountains and opened shop up in the basement of his house.

6.1 Personnel Plan

Steve, for the first eight months will wear many different hats. He will be designer and manufacturer of the jewelry. He will also handle all ordering of the raw material and sales of the pieces. Steve will bring on board an independent sales representative to take over the sales and marketing of the pieces.