Travel Agency Business Plan

Adventure Excursions Unlimited

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Company Summary

Adventure Excursions Unlimited, located in Eugene, OR will offer hard-adventure trips to the upper end of the travel market. AEU will be concentrating on three activities, mountain biking, heli-skiing, and white-water adventures. AEU has chosen these three activities to allow the company to not be restricted by seasons, we will have trips occurring through the year. While AEU's office is located in Eugene, it will be leading trips throughout the United States, and the world.

AEU expects the first several months will be used to plan trips and train trip leaders. By the end of year one the trips should be in full swing and AEU will be building a solid customer base.

2.1 Company Ownership

Adventure Excursions Unlimited will be a privately held Oregon Corporation. Jordan Stephan, Jillyn Certo, and Loren Harlo will all hold equal number shares of AEU stock.

2.2 Start-up Summary

Adventure Excursions Unlimited's start-up costs include all the equipment needed for an office, as well as the equipment needed for the mountain bike trips and white-water adventures. Other costs will be marketing fees, website development, insurance and a deposit for the office lease.

The office equipment will consist of four computer systems, DSL router, printer, CD-RW, CPU to be used as an internal server, phones, copier, fax machine and installation of DSL and two phone lines.

The equipment needed for the mountain bike trip will be a fleet of 15 bicycles, a self contained kitchen, shower and toilet system, and bicycle tools.

The equipment for the white-water adventures will include inflatable rafts (and other requisite related equipment), self contained kitchen set up, portable shower and toilet facilities, and lots of dry bags.

The marketing costs are for the brochures and advertisements. AEU will also incur costs in the development of our website. Lastly, insurance will be a large start-up expense.

Start-up Funding
Start-up Expenses to Fund $2,400
Start-up Assets to Fund $57,600
Total Funding Required $60,000
Assets
Non-cash Assets from Start-up $13,000
Cash Requirements from Start-up $44,600
Additional Cash Raised $0
Cash Balance on Starting Date $44,600
Total Assets $57,600
Liabilities and Capital
Liabilities
Current Borrowing $0
Long-term Liabilities $0
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Total Liabilities $0
Capital
Planned Investment
Jordan Stephan $20,000
Jillyn Certo $20,000
Loren Harlo $20,000
Additional Investment Requirement $0
Total Planned Investment $60,000
Loss at Start-up (Start-up Expenses) ($2,400)
Total Capital $57,600
Total Capital and Liabilities $57,600
Total Funding $60,000
Start-up
Requirements
Start-up Expenses
Legal $0
Stationery etc. $50
Brochures $100
Consultants $0
Insurance $500
Rent $450
Research and Development $400
Website Development $500
Office Equipment $400
Expensed Equipment $0
Other $0
Total Start-up Expenses $2,400
Start-up Assets
Cash Required $44,600
Other Current Assets $0
Long-term Assets $13,000
Total Assets $57,600
Total Requirements $60,000
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Start-up Funding
Start-up Expenses to Fund $2,400
Start-up Assets to Fund $57,600
Total Funding Required $60,000
Assets
Non-cash Assets from Start-up $13,000
Cash Requirements from Start-up $44,600
Additional Cash Raised $0
Cash Balance on Starting Date $44,600
Total Assets $57,600
Liabilities and Capital
Liabilities
Current Borrowing $0
Long-term Liabilities $0
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Total Liabilities $0
Capital
Planned Investment
Jordan Stephan $20,000
Jillyn Certo $20,000
Loren Harlo $20,000
Additional Investment Requirement $0
Total Planned Investment $60,000
Loss at Start-up (Start-up Expenses) ($2,400)
Total Capital $57,600
Total Capital and Liabilities $57,600
Total Funding $60,000
Start-up
Requirements
Start-up Expenses
Legal $0
Stationery etc. $50
Brochures $100
Consultants $0
Insurance $500
Rent $450
Research and Development $400
Website Development $500
Office Equipment $400
Expensed Equipment $0
Other $0
Total Start-up Expenses $2,400
Start-up Assets
Cash Required $44,600
Other Current Assets $0
Long-term Assets $13,000
Total Assets $57,600
Total Requirements $60,000