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On Target: The Book On Marketing Plans
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This book is written by Tim Berry and Doug Wilson. Both have MBA degrees, both have run their own companies, and both teach entrepreneuring while running a business.
This is a Web book, designed for use on the World Wide Web, covering the same ground as a book but with the added benefits of links and Web browsing.
The Web is a new world of rapid information. Web links are an incredibly powerful tool for this kind of writing. However, links do go out of date.
Our goal is to give you what you need to develop a successful marketing plan.
This is the author's bio for Tim Berry. Read about his credentials and prior publications.
This is the Web book equivalent to the book jacket back flap, giving you a short, pertinent biography of author Doug Wilson.
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