Chicano Stylez

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Specialty Clothing Retail Business Plan

Company Summary

Chicano Stylez is a contemporary retail clothing outlet designed to attract the Chicano/Hispanic population. In addition, CS will provide styles to the population of Eugene who wishes to dress and accessorize in the latest, hip fashions.

The store will remain involved with the community through our outreach program, to be described in later sections. We encourage diversity, and do not wish to only target the Hispanic market; we want ALL of Eugene to come to our store.

2.1 Company Ownership

This will be a simple sole proprietorship owned by Sandra Adams. We intend to wait until the business grows before we incorporate, if at all.

2.2 Start-up Summary

Assets will make up 80% of start-up costs.

The start-up expenses are fairly low in comparison. Start-up costs focus on inventory for my clothing and accessories which are extremely important. Expenses include: 

  • Pricing tools
  • Cash register
  • Advertising and design of brochures
  • Legal fees for security
  • Consulting fees to help with merchandising and layout of the store to obtain maximum benefit
  • Start-up costs will be financed by the owner and a combination of investors
Start-up
Requirements
Start-up Expenses
Legal $1,000
Stationery etc. $2,000
Brochures $500
Consultants $2,500
Insurance $300
Rent $1,000
Research and development $500
Expensed equipment $3,500
Other $1,000
Total Start-up Expenses $12,300
Start-up Assets
Cash Required $20,000
Start-up Inventory $8,000
Other Current Assets $27,000
Long-term Assets $0
Total Assets $55,000
Total Requirements $67,300
Start-up Funding
Start-up Expenses to Fund $12,300
Start-up Assets to Fund $55,000
Total Funding Required $67,300
Assets
Non-cash Assets from Start-up $35,000
Cash Requirements from Start-up $20,000
Additional Cash Raised $0
Cash Balance on Starting Date $20,000
Total Assets $55,000
Liabilities and Capital
Liabilities
Current Borrowing $0
Long-term Liabilities $12,000
Accounts Payable (Outstanding Bills) $10,000
Other Current Liabilities (interest-free) $0
Total Liabilities $22,000
Capital
Planned Investment
Investor 1 $20,000
Investor 2 $15,000
Other $10,300
Additional Investment Requirement $0
Total Planned Investment $45,300
Loss at Start-up (Start-up Expenses) ($12,300)
Total Capital $33,000
Total Capital and Liabilities $55,000
Total Funding $67,300

2.3 Company Locations and Facilities

Located in downtown Eugene, we provide a central location for the growing Hispanic community. We believe it is important to create an atmosphere of acceptance and community care, as well as a place where individuals can identify and bond with all aspects of their culture.