Physical Fitness Gym Business Plan

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Management Summary

Joan Sullivan will be the operations manager and lead trainer for Ladies Only Fitness. Joan has been a fixture in the Mapleton fitness community for the past fifteen years.  She has been the manager of both the Mapleton Athletic Club (three years) and the Maximum Fitness Club (four years). 

Her reputation as an effective staff supervisor is excellent. At both the Athletic Club and Maximum, membership increased by 15% each year under Joan's supervision.

Marge Williamson is a CPA with the firm  of Smith, Jones, and Lawrence.  Her primary responsibility will be to oversee accounts receivable and operational costs.

6.1 Personnel Plan

The following is the personnel plan for Ladies Only Fitness:

  • Operations manager/lead trainer;
  • Personal trainers (2);
  • Childcare staff (2);
  • Receptionist/clerk (1);

During the sixth month of operations, one additional personnel trainer will be hired.

Personnel Plan
Year 1 Year 2 Year 3
Operations Manager/Lead Trainer $36,000 $36,000 $38,000
Personal Trainers $90,000 $108,000 $116,000
Childcare Staff $36,000 $36,000 $39,000
Receptionist/Clerk $19,200 $19,200 $21,000
Total People 9 9 9
Total Payroll $181,200 $199,200 $214,000