Plan Outline
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SIC 7336 Business Services - Commercial art and graphic design
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Graphic Design Business Plan
The Metolius Agency
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Company Summary
The Metolius Agency is a start-up graphics firm that serves small- to medium-sized companies. The firm will be based in Eugene, Ore. and will operate from a small, downtown office.
2.1 Company Ownership
The Metolius Agency is a sole proprietorship owned and operated by Kiev Lartiste.
2.2 Start-up Summary
The Metolius Agency will incur the following start-up costs:
- Assorted office furniture including two filing cabinets, two work desks, a couch and two chairs for the waiting area, a round table with chairs, and assorted fixtures for the office.
- Two computers, each with 21" monitors, graphic tablet, black and white laser printer, inkjet color printer, scanner, CD-RW, and the following software: Illustrator, Freehand, Quark, Photoshop, Font Management Utilities, Traffic Office Manager (a scheduling and billing software), and Microsoft Project.
- Development of the website which will include design time by Kiev and implementation from a University of Oregon computer science graduate student.
- A current library of requisite magazines and journals.
- A DSL connection.
- Assorted office supplies.
- Stationary and brochures.
- Legal fees regarding business formation, creation of standard client contracts, and other general advice.
Please note that the following items which are considered assets to be used for more than a year will be labeled long-term assets and will be depreciated using G.A.A.P. approved straight-line depreciation method.
| Start-up Funding | |
| Start-up Expenses to Fund | $1,000 |
| Start-up Assets to Fund | $42,000 |
| Total Funding Required | $43,000 |
| Assets | |
| Non-cash Assets from Start-up | $19,800 |
| Cash Requirements from Start-up | $22,200 |
| Additional Cash Raised | $0 |
| Cash Balance on Starting Date | $22,200 |
| Total Assets | $42,000 |
| Liabilities and Capital | |
| Liabilities | |
| Current Borrowing | $0 |
| Long-term Liabilities | $0 |
| Accounts Payable (Outstanding Bills) | $0 |
| Other Current Liabilities (interest-free) | $0 |
| Total Liabilities | $0 |
| Capital | |
| Planned Investment | |
| Kiev | $43,000 |
| Investor 2 | $0 |
| Other | $0 |
| Additional Investment Requirement | $0 |
| Total Planned Investment | $43,000 |
| Loss at Start-up (Start-up Expenses) | ($1,000) |
| Total Capital | $42,000 |
| Total Capital and Liabilities | $42,000 |
| Total Funding | $43,000 |
| Start-up | |
| Requirements | |
| Start-up Expenses | |
| Legal | $500 |
| Stationery etc. | $250 |
| Brochures | $250 |
| Other | $0 |
| Total Start-up Expenses | $1,000 |
| Start-up Assets | |
| Cash Required | $22,200 |
| Other Current Assets | $0 |
| Long-term Assets | $19,800 |
| Total Assets | $42,000 |
| Total Requirements | $43,000 |
