West Pacific Marketing

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Global Marketing Business Plan

Management Summary

The initial management team depends on the founders themselves, with little back-up. As it grows, West Pacific Marketing Consultants will establish a team that includes 17 employees who operate under a president and three vice-presidents.

The management philosophy is based on responsibility and mutual respect. People who work at West Pacific Marketing Consultants want to work at the company because it has an environment that encourages "C4A," which is: Creativity, Concepts, Competencies, Connections, and Achievement. This C4A concept is our tool in performing the Shareholders Value Creation of West Pacific Marketing Consultants.

6.1 Personnel Plan

The team includes 17 employees, under a president and three vice-presidents.

The three main management divisions are Sales and Marketing, Operations, and Internal Business Management. The departments managed by the Sales and Marketing division are: marketing, sales, products and services, research and development, and public relations operations. The departments managed by the Internal Business Management division are: accounting, administration, and human resources development.

Note: The following table reflects the currency exchange rate of US$1 = Rp 7,2000

Personnel Plan
2001 2002 2003 2004 2005
Vice President Sales & Marketing $24,000 $26,400 $29,040 $31,944 $35,138
Technical Sales B2B $14,400 $15,840 $17,424 $19,166 $21,083
Technical Sales B2C $14,400 $15,840 $17,424 $19,166 $21,083
Secretary - Sales & Marketing Office $3,600 $3,960 $4,356 $4,792 $5,271
Vice President Operations $24,000 $26,400 $29,040 $31,944 $35,138
Senior Consultant - Marketing $14,400 $15,840 $17,424 $19,166 $21,083
Senior Consultant - Finance Management $14,400 $15,840 $17,424 $19,166 $21,083
Senior Consultant - Strategic Management $14,400 $15,840 $17,424 $19,166 $21,083
Secretary - Operations Office $3,600 $3,960 $4,356 $4,792 $5,271
VP Internal Business Management $24,000 $26,400 $29,040 $31,944 $35,138
Accountant $14,400 $15,840 $17,424 $19,166 $21,083
Legal Officer $14,400 $15,840 $17,424 $19,166 $21,083
Administrative Officer $14,400 $15,840 $17,424 $19,166 $21,083
HRD Officer $14,400 $15,840 $17,424 $19,166 $21,083
President/CEO $48,000 $52,800 $58,080 $63,888 $70,277
Secretary to the CEO $6,000 $6,600 $7,260 $7,986 $8,785
Bookkeeper $3,600 $3,960 $4,356 $4,792 $5,271
Clerical $1,200 $1,320 $1,452 $1,597 $1,757
Clerical $1,200 $1,320 $1,452 $1,597 $1,757
Clerical $1,200 $1,320 $1,452 $1,597 $1,757
Clerical $1,200 $1,320 $1,452 $1,597 $1,757
Total People 0 0 0 0 0
Total Payroll $271,200 $298,320 $328,152 $360,967 $397,064