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Event Planning Business Plan

Corporate Retreat Professionals

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Services

CRP will offer event planning for the corporate market.  CRP will concentrate on two types of event planning:

1. Corporate retreats- These events are typically used for two different reasons.  They are either a leadership training or teaming skills training where employees of the corporations are sent away to develop these skills.  In addition to the planning of the events, CRP will be able to host the event as well.  While CRP's core competencies are not in hosting, CRP will align itself with a well respected host of leadership development/teaming skills programs and have them assist CRP in the hosting aspect.  Using a strategic partner in this case allows CRP to stick with a narrow focus but still offer the service to our customers.
2. Product launches- These are events where the corporation is releasing a product and they have an event that is open to people outside of the corporation.  The purpose of the product launch event is to create visibility for the new release.