Plan Outline
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SIC 7299 Personal Services - Miscellaneous personal service
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Event Planning Business Plan
Corporate Retreat Professionals
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Appendix
| Sales Forecast | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | |||||||||||||
| Large companies | 0% | $0 | $0 | $1,874 | $1,997 | $4,587 | $4,998 | $5,354 | $6,874 | $7,445 | $7,963 | $8,547 | $9,125 |
| Small companies | 0% | $0 | $0 | $1,255 | $1,458 | $2,547 | $2,754 | $2,914 | $3,874 | $4,554 | $4,998 | $5,347 | $5,901 |
| Total Sales | $0 | $0 | $3,129 | $3,455 | $7,134 | $7,752 | $8,268 | $10,748 | $11,999 | $12,961 | $13,894 | $15,026 | |
| Direct Cost of Sales | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Large companies | $0 | $0 | $321 | $384 | $1,125 | $1,321 | $1,478 | $1,848 | $2,114 | $2,325 | $2,400 | $2,564 | |
| Small companies | $0 | $0 | $121 | $214 | $457 | $554 | $658 | $854 | $1,010 | $1,121 | $1,145 | $1,300 | |
| Subtotal Direct Cost of Sales | $0 | $0 | $442 | $598 | $1,582 | $1,875 | $2,136 | $2,702 | $3,124 | $3,446 | $3,545 | $3,864 | |
| Personnel Plan | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Jeff | 0% | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 |
| secretary/ receptionist | 0% | $0 | $1,700 | $1,700 | $1,700 | $1,700 | $1,700 | $1,700 | $1,700 | $1,700 | $1,700 | $1,700 | $1,700 |
| account manager | 0% | $0 | $0 | $0 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 |
| Other | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total People | 1 | 2 | 2 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | |
| Total Payroll | $2,000 | $3,700 | $3,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | |
| General Assumptions | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Plan Month | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | |
| Current Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
| Long-term Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
| Tax Rate | 30.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | |
| Other | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Pro Forma Profit and Loss | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | $0 | $0 | $3,129 | $3,455 | $7,134 | $7,752 | $8,268 | $10,748 | $11,999 | $12,961 | $13,894 | $15,026 | |
| Direct Cost of Sales | $0 | $0 | $442 | $598 | $1,582 | $1,875 | $2,136 | $2,702 | $3,124 | $3,446 | $3,545 | $3,864 | |
| Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Total Cost of Sales | $0 | $0 | $442 | $598 | $1,582 | $1,875 | $2,136 | $2,702 | $3,124 | $3,446 | $3,545 | $3,864 | |
| Gross Margin | $0 | $0 | $2,687 | $2,857 | $5,552 | $5,877 | $6,132 | $8,046 | $8,875 | $9,515 | $10,349 | $11,162 | |
| Gross Margin % | 0.00% | 0.00% | 85.87% | 82.69% | 77.82% | 75.81% | 74.17% | 74.86% | 73.96% | 73.41% | 74.49% | 74.28% | |
| Expenses | |||||||||||||
| Payroll | $2,000 | $3,700 | $3,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | |
| Sales and Marketing and Other Expenses | $0 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | |
| Depreciation | $139 | $139 | $139 | $139 | $139 | $139 | $139 | $139 | $139 | $139 | $139 | $139 | |
| Leased Equipment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Utilities | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | |
| Insurance | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
| Rent | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | |
| Payroll Taxes | 15% | $300 | $555 | $555 | $1,005 | $1,005 | $1,005 | $1,005 | $1,005 | $1,005 | $1,005 | $1,005 | $1,005 |
| Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Total Operating Expenses | $3,939 | $5,994 | $5,994 | $8,444 | $8,444 | $8,444 | $8,444 | $8,444 | $8,444 | $8,444 | $8,444 | $8,444 | |
| Profit Before Interest and Taxes | ($3,939) | ($5,994) | ($3,307) | ($5,587) | ($2,892) | ($2,567) | ($2,312) | ($398) | $431 | $1,071 | $1,905 | $2,718 | |
| EBITDA | ($3,800) | ($5,855) | ($3,168) | ($5,448) | ($2,753) | ($2,428) | ($2,173) | ($259) | $570 | $1,210 | $2,044 | $2,857 | |
| Interest Expense | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Taxes Incurred | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Net Profit | ($3,939) | ($5,994) | ($3,307) | ($5,587) | ($2,892) | ($2,567) | ($2,312) | ($398) | $431 | $1,071 | $1,905 | $2,718 | |
| Net Profit/Sales | 0.00% | 0.00% | -105.69% | -161.71% | -40.54% | -33.11% | -27.96% | -3.70% | 3.59% | 8.26% | 13.71% | 18.09% | |
| Pro Forma Cash Flow | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | $0 | $0 | $782 | $864 | $1,784 | $1,938 | $2,067 | $2,687 | $3,000 | $3,240 | $3,474 | $3,757 | |
| Cash from Receivables | $0 | $0 | $0 | $78 | $2,355 | $2,683 | $5,366 | $5,827 | $6,263 | $8,092 | $9,023 | $9,744 | |
| Subtotal Cash from Operations | $0 | $0 | $782 | $942 | $4,138 | $4,621 | $7,433 | $8,514 | $9,263 | $11,333 | $12,497 | $13,501 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| New Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Other Liabilities (interest-free) | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Sales of Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Sales of Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Investment Received | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $4,000 | $0 | $8,000 | $0 | $0 | |
| Subtotal Cash Received | $0 | $0 | $782 | $942 | $4,138 | $4,621 | $7,433 | $12,514 | $9,263 | $19,333 | $12,497 | $13,501 | |
| Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | $2,000 | $3,700 | $3,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | $5,700 | |
| Bill Payments | $60 | $1,812 | $2,188 | $3,170 | $3,650 | $4,962 | $4,810 | $5,058 | $5,938 | $6,200 | $6,400 | $6,278 | |
| Subtotal Spent on Operations | $2,060 | $5,512 | $5,888 | $8,870 | $9,350 | $10,662 | $10,510 | $10,758 | $11,638 | $11,900 | $12,100 | $11,978 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Principal Repayment of Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Other Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Long-term Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Purchase Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Purchase Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Dividends | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Subtotal Cash Spent | $2,060 | $5,512 | $5,888 | $8,870 | $9,350 | $10,662 | $10,510 | $10,758 | $11,638 | $11,900 | $12,100 | $11,978 | |
| Net Cash Flow | ($2,060) | ($5,512) | ($5,106) | ($7,928) | ($5,212) | ($6,040) | ($3,077) | $1,756 | ($2,376) | $7,432 | $396 | $1,523 | |
| Cash Balance | $39,540 | $34,028 | $28,922 | $20,994 | $15,782 | $9,742 | $6,665 | $8,420 | $6,045 | $13,477 | $13,874 | $15,397 | |
| Pro Forma Balance Sheet | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | $41,600 | $39,540 | $34,028 | $28,922 | $20,994 | $15,782 | $9,742 | $6,665 | $8,420 | $6,045 | $13,477 | $13,874 | $15,397 |
| Accounts Receivable | $0 | $0 | $0 | $2,347 | $4,860 | $7,855 | $10,986 | $11,821 | $14,055 | $16,792 | $18,420 | $19,817 | $21,343 |
| Inventory | $0 | $0 | $0 | $558 | $960 | $1,740 | $2,063 | $2,350 | $2,972 | $3,436 | $3,791 | $3,900 | $4,250 |
| Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Current Assets | $41,600 | $39,540 | $34,028 | $31,827 | $26,814 | $25,378 | $22,790 | $20,835 | $25,448 | $26,273 | $35,688 | $37,590 | $40,990 |
| Long-term Assets | |||||||||||||
| Long-term Assets | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 |
| Accumulated Depreciation | $0 | $139 | $278 | $417 | $556 | $695 | $834 | $973 | $1,112 | $1,251 | $1,390 | $1,529 | $1,668 |
| Total Long-term Assets | $5,000 | $4,861 | $4,722 | $4,583 | $4,444 | $4,305 | $4,166 | $4,027 | $3,888 | $3,749 | $3,610 | $3,471 | $3,332 |
| Total Assets | $46,600 | $44,401 | $38,750 | $36,410 | $31,258 | $29,683 | $26,956 | $24,862 | $29,336 | $30,022 | $39,298 | $41,061 | $44,322 |
| Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Current Liabilities | |||||||||||||
| Accounts Payable | $0 | $1,740 | $2,083 | $3,050 | $3,485 | $4,802 | $4,642 | $4,860 | $5,732 | $5,987 | $6,192 | $6,050 | $6,593 |
| Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Other Current Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Subtotal Current Liabilities | $0 | $1,740 | $2,083 | $3,050 | $3,485 | $4,802 | $4,642 | $4,860 | $5,732 | $5,987 | $6,192 | $6,050 | $6,593 |
| Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Liabilities | $0 | $1,740 | $2,083 | $3,050 | $3,485 | $4,802 | $4,642 | $4,860 | $5,732 | $5,987 | $6,192 | $6,050 | $6,593 |
| Paid-in Capital | $50,000 | $50,000 | $50,000 | $50,000 | $50,000 | $50,000 | $50,000 | $50,000 | $54,000 | $54,000 | $62,000 | $62,000 | $62,000 |
| Retained Earnings | ($3,400) | ($3,400) | ($3,400) | ($3,400) | ($3,400) | ($3,400) | ($3,400) | ($3,400) | ($3,400) | ($3,400) | ($3,400) | ($3,400) | ($3,400) |
| Earnings | $0 | ($3,939) | ($9,933) | ($13,240) | ($18,827) | ($21,719) | ($24,286) | ($26,598) | ($26,996) | ($26,565) | ($25,494) | ($23,589) | ($20,871) |
| Total Capital | $46,600 | $42,661 | $36,667 | $33,360 | $27,773 | $24,881 | $22,314 | $20,002 | $23,604 | $24,035 | $33,106 | $35,011 | $37,729 |
| Total Liabilities and Capital | $46,600 | $44,401 | $38,750 | $36,410 | $31,258 | $29,683 | $26,956 | $24,862 | $29,336 | $30,022 | $39,298 | $41,061 | $44,322 |
| Net Worth | $46,600 | $42,661 | $36,667 | $33,360 | $27,773 | $24,881 | $22,314 | $20,002 | $23,604 | $24,035 | $33,106 | $35,011 | $37,729 |
