Transitional Housing of Pittsburgh

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Emergency Shelters Business Plan

Web Plan Summary

The website will be used as a resource to provide information to clients, referral social service agencies, and donors. The site will be a straightforward source of information including details regarding the empowerment program, information about the facilities, and biographical information about the staff.

6.1 Website Marketing Strategy

The website will be marketed to all referral social service agencies as well as to prospective corporate and individual donors.

6.2 Development Requirements

A programmer (friend of a staff member) has been identified as someone who is willing to develop the site. There will be no labor costs associated with the website as the developmental labor will be donated.