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Educational Software K-12 Business Plan

Curriculum Companion Suites

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Strategy and Implementation Summary

CCS intends to succeed by offering K-12 schools a technological tool to assist teachers in making the educational process more efficient and effective.

5.1 Competitive Edge

CCS' competitive edge is its new ideas and first to market technologies.

5.2 Sales Strategy

The table and charts shows the level of sales CCS intends to deliver in the first year through the third year of the plan. Detailed monthly sales for the first year are in the appendix.

Sales Forecast
Year 1 Year 2 Year 3
Unit Sales
Software Systems 240 276 317
Installation & Customization 240 276 317
Other Consulting 120 138 159
Total Unit Sales 600 690 794
Unit Prices Year 1 Year 2 Year 3
Software Systems $25,000.00 $25,000.00 $25,000.00
Installation & Customization $15,000.00 $15,000.00 $15,000.00
Other Consulting $5,000.00 $5,000.00 $5,000.00
Sales
Software Systems $6,000,000 $6,900,000 $7,935,000
Installation & Customization $3,600,000 $4,140,000 $4,761,000
Other Consulting $600,000 $690,000 $793,500
Total Sales $10,200,000 $11,730,000 $13,489,500
Direct Unit Costs Year 1 Year 2 Year 3
Software Systems $2,000.00 $2,000.00 $2,000.00
Installation & Customization $10,000.00 $10,000.00 $10,000.00
Other Consulting $2,000.00 $2,000.00 $2,000.00
Direct Cost of Sales
Software Systems $480,000 $552,000 $634,800
Installation & Customization $2,400,000 $2,760,000 $3,174,000
Other Consulting $240,000 $276,000 $317,400
Subtotal Direct Cost of Sales $3,120,000 $3,588,000 $4,126,200
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Sales Forecast
Year 1 Year 2 Year 3
Unit Sales
Software Systems 240 276 317
Installation & Customization 240 276 317
Other Consulting 120 138 159
Total Unit Sales 600 690 794
Unit Prices Year 1 Year 2 Year 3
Software Systems $25,000.00 $25,000.00 $25,000.00
Installation & Customization $15,000.00 $15,000.00 $15,000.00
Other Consulting $5,000.00 $5,000.00 $5,000.00
Sales
Software Systems $6,000,000 $6,900,000 $7,935,000
Installation & Customization $3,600,000 $4,140,000 $4,761,000
Other Consulting $600,000 $690,000 $793,500
Total Sales $10,200,000 $11,730,000 $13,489,500
Direct Unit Costs Year 1 Year 2 Year 3
Software Systems $2,000.00 $2,000.00 $2,000.00
Installation & Customization $10,000.00 $10,000.00 $10,000.00
Other Consulting $2,000.00 $2,000.00 $2,000.00
Direct Cost of Sales
Software Systems $480,000 $552,000 $634,800
Installation & Customization $2,400,000 $2,760,000 $3,174,000
Other Consulting $240,000 $276,000 $317,400
Subtotal Direct Cost of Sales $3,120,000 $3,588,000 $4,126,200