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SIC 0752 Agricultural Services - Animal specialty services

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Dog Obedience School Business Plan

Canine Critter College

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Services

Canine Critter College provides dog obedience classes for groups as well as individuals. Tri C offers three different levels of classes:

• Puppy Kindergarten: this class is used to teach dogs the basic commands, as well socialization skills. This course will have an introductory explanation of proper communication techniques.
• Household Obedience Level 1: the goal of this class is to have all members of the family work with their dog in a positive and consistent manner. The family will be taught to establish a leadership relationship with the dog. Much of the curriculum uses the American Kennel Club's (AKC) Canine Good Citizen Test. This course will offer an intermediate level of communication techniques.
• Household Obedience Level 2: this class will perfect the standard commands such as sit, down, stay, come, and leash walking. This level will also work on healing, and will offer advanced communication techniques.

Canine Critter College courses are all based on a basic idea which can be summed up from a quote from R.D. Shaw, Chief Archaeologist for the Alaska Department of Natural Resources:  "If societies are judged by their systems of order, justice, land rights, and family, the kingdom of the wolf is one of the most sophisticated."

With this in mind, the courses are used to establish the pet owner's role as the leader of the pack. Unless the owner establishes dominance, the animal will. Dominance is not punishment, dominance is the law of the pack. It is instinctively understood by all dogs. By showing dominance to the dog in a very responsible, consistent way, you are setting the dog at ease because he/she knows their place in the pack and are at ease around you because they know that you are in control and you will protect them.

The courses will also detail different types of canine social behavior as well as body language, providing the pet owner with insight into ways in which the pet is trying to communicate with them.