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SIC 8021 Health Services - Offices and clinics of dentists

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Dental Office Business Plan

The Tooth Fairy

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Services

The Tooth Fairy provides both general improvements consisting primarily of cleaning and fillings, as well as cosmetics  improvements.  The cost for cleanings are around $100, not including x-rays.  The cost for fillings ranges significantly depending on the material used.   Dr. Extractor will be deriving the majority of revenue from cosmetics by the end of the year.

Cosmetics can be classified into three main areas:

• Teeth whitening. There are many different ways a tooth can be stained, common causes are age, antibiotics, excess fluoride, illness, and certain beverage consumption.  Teeth whitening removes the discoloration and restores the original whiteness.  Dr. Extractor is currently using a state-of-art home treatment.  The home treatment begins with a casting of the patient's teeth made from an impression taken at the office.  A bleaching tray is made from this impression and the Dr. then provides the patient with all the necessary instructions and material to accomplish the whitening at home.  Costs are around $300.

• Veneers. These are porcelain shells that are bonded to the front of the teeth.  They reshape the tooth and make the tooth whiter in color.  The costs of veneers range from $600-800 per tooth.

• Gap removal. This procedure uses tooth-colored plastic that is bonded to places where there should be tooth material.  The removal of gaps makes a significant improvement to a smile.  The cost for gap removal ranges from $300-$1,000.

The Tooth Fairy will be billing customers at a per procedure rate.  Only a portion of the cosmetics will be billed to an insurance company, the bulk will be paid by the individual.