Computer Software Retailer Business Plan

Eagle Computers

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Company Summary

Eagle Computers will sell and service IBM-compatible computers to the West Hawaii community. It will also offer custom-built computers, networking solutions, and in-store computer stations where customers can buy time to browse the Internet, check e-mail, and download their digital photos from their camera memory cards onto discs. What will set Eagle Computers apart from the competition is providing our customers all this in one convenient location, our dedication to excellent customer service, and an expedient turn-around time on repairs.

2.1 Company Ownership

Eagle Computers will be created as an Hawaii Limited Liability Company (LLC) based in Hawaii County, and privately co-owned by Jim Johnson and his wife, Judy Johnson. Jim has 13 years experience in the computer industry. He was co-owner of Eagle Computers in Phoenix Arizona until he moved out of Arizona to live in Hawaii. Jim is a computer technician and also has many years of management and retail experience.

Judy Johnson has 5 years of experience in the information technology industry. She was most recently employed by Wilmer Communications, which is a nationwide provider of DSL service (high speed Internet access). Judy also has management experience and extensive retail experience. 

2.2 Start-up Summary

The start-up costs are to be financed by the direct owner investment. The cost, expense, and investment details are included in the following tables and chart.

Start-up Funding
Start-up Expenses to Fund $7,975
Start-up Assets to Fund $12,025
Total Funding Required $20,000
Assets
Non-cash Assets from Start-up $10,000
Cash Requirements from Start-up $2,025
Additional Cash Raised $0
Cash Balance on Starting Date $2,025
Total Assets $12,025
Liabilities and Capital
Liabilities
Current Borrowing $0
Long-term Liabilities $0
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Total Liabilities $0
Capital
Planned Investment
Jim & Judy Johnson $20,000
Investor 2 $0
Other $0
Additional Investment Requirement $0
Total Planned Investment $20,000
Loss at Start-up (Start-up Expenses) ($7,975)
Total Capital $12,025
Total Capital and Liabilities $12,025
Total Funding $20,000
Start-up
Requirements
Start-up Expenses
Business License & Legal $1,200
Stationery etc. $100
Brochures $25
Consultants $0
Insurance $150
Rent $0
Rental Deposit $1,300
Research and Development $0
Expensed Equipment $0
Display Shelving * $500
Display for Custom-built Systems $400
Display Cabinet * $450
Main Store Sign $75
Store Signs for Windows $125
Installed Security System $1,200
Storage Shelving for Inventory $50
Workstations (4) $200
Workstation Monitors (4) $400
2 Additional Circuits for 4 Total Outlets $600
Carpet $1,100
Painting $100
Other $0
Total Start-up Expenses $7,975
Start-up Assets
Cash Required $2,025
Start-up Inventory $10,000
Other Current Assets $0
Long-term Assets $0
Total Assets $12,025
Total Requirements $20,000
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Start-up Funding
Start-up Expenses to Fund $7,975
Start-up Assets to Fund $12,025
Total Funding Required $20,000
Assets
Non-cash Assets from Start-up $10,000
Cash Requirements from Start-up $2,025
Additional Cash Raised $0
Cash Balance on Starting Date $2,025
Total Assets $12,025
Liabilities and Capital
Liabilities
Current Borrowing $0
Long-term Liabilities $0
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Total Liabilities $0
Capital
Planned Investment
Jim & Judy Johnson $20,000
Investor 2 $0
Other $0
Additional Investment Requirement $0
Total Planned Investment $20,000
Loss at Start-up (Start-up Expenses) ($7,975)
Total Capital $12,025
Total Capital and Liabilities $12,025
Total Funding $20,000
Start-up
Requirements
Start-up Expenses
Business License & Legal $1,200
Stationery etc. $100
Brochures $25
Consultants $0
Insurance $150
Rent $0
Rental Deposit $1,300
Research and Development $0
Expensed Equipment $0
Display Shelving * $500
Display for Custom-built Systems $400
Display Cabinet * $450
Main Store Sign $75
Store Signs for Windows $125
Installed Security System $1,200
Storage Shelving for Inventory $50
Workstations (4) $200
Workstation Monitors (4) $400
2 Additional Circuits for 4 Total Outlets $600
Carpet $1,100
Painting $100
Other $0
Total Start-up Expenses $7,975
Start-up Assets
Cash Required $2,025
Start-up Inventory $10,000
Other Current Assets $0
Long-term Assets $0
Total Assets $12,025
Total Requirements $20,000