The Coffee Warehouse projects the gross margin to be at approximately 20-25 percent. Sales projections for FY2004 are at $2,229,652 increasing to $2,558,584 in FY2005 and $2,936,137 in FY2006. Cash-flow analysis, balance sheet, business ratio, break-even analysis, and other financial details are shown in the appendix.
7.1 Important Assumptions
General assumptions for this plan are on the following table.
General Assumptions
Year 1
Year 2
Year 3
Plan Month
1
2
3
Current Interest Rate
8.00%
8.00%
8.00%
Long-term Interest Rate
8.00%
8.00%
8.00%
Tax Rate
25.42%
25.00%
25.42%
Other
0
0
0
7.2 Break-even Analysis
The following table and chart illustrate our break-even analysis. With our fixed costs estimate of approximately $15,000 per month, operating on average at a 25% profit margin, we will need to sell 67,666 units to break-even in a month. Fixed costs include our warehouse lease, vehicle leases, utilities, insurance, payroll, and an estimation of other running costs.
Break-even Analysis
Monthly Revenue Break-even
$75,055
Assumptions:
Average Percent Variable Cost
79%
Estimated Monthly Fixed Cost
$15,993
7.3 Projected Profit and Loss
The following table and charts show the projected profit and loss. Monthly projections are included in the appendix.
Pro Forma Profit and Loss
Year 1
Year 2
Year 3
Sales
$2,229,652
$2,558,584
$2,936,137
Direct Cost of Sales
$1,754,550
$2,012,837
$2,309,230
Hidden Row
$0
$0
$0
Total Cost of Sales
$1,754,550
$2,012,837
$2,309,230
Gross Margin
$475,102
$545,747
$626,907
Gross Margin %
21.31%
21.33%
21.35%
Expenses
Payroll
$93,757
$102,000
$110,500
Other
$0
$0
$0
Depreciation
$0
$0
$0
Rent
$33,096
$34,260
$35,460
Utilities and Phone
$7,200
$7,500
$7,800
Insurance
$6,000
$6,300
$6,500
Payroll Burden
$14,064
$15,300
$16,575
Leased Equipment (Delivery Vehicles)
$12,000
$12,600
$13,200
Leased Equipment (Warehouse)
$3,000
$3,000
$3,000
Leased Equipment (Other)
$2,400
$2,400
$2,400
Fuel (delivery)
$12,000
$12,500
$13,000
Advertising / Promotion
$3,600
$3,600
$3,600
Professional Services
$2,400
$2,200
$2,600
Miscellaneous (office supplies, etc)
$2,400
$2,700
$3,000
Total Operating Expenses
$191,917
$204,360
$217,635
Profit Before Interest and Taxes
$283,186
$341,387
$409,272
EBITDA
$283,186
$341,387
$409,272
Interest Expense
$6,560
$4,720
$2,800
Taxes Incurred
$69,354
$84,167
$103,312
Other Income
Interest Income
$0
$0
$0
Other Income Account Name
$0
$0
$0
Total Other Income
$0
$0
$0
Other Expense
Account Name
$0
$0
$0
Other Expense Account Name
$0
$0
$0
Total Other Expense
$0
$0
$0
Net Other Income
$0
$0
$0
Net Profit
$207,271
$252,500
$303,160
Net Profit/Sales
9.30%
9.87%
10.33%
7.4 Projected Cash Flow
The following table shows cash flow for the three years, and the chart illustrates monthly cash flow in the first year. Monthly cash flow projections are included in the appendix.
Pro Forma Cash Flow
Year 1
Year 2
Year 3
Cash Received
Cash from Operations
Cash Sales
$2,229,652
$2,558,584
$2,936,137
Subtotal Cash from Operations
$2,229,652
$2,558,584
$2,936,137
Additional Cash Received
Non Operating (Other) Income
$0
$0
$0
Sales Tax, VAT, HST/GST Received
$0
$0
$0
New Current Borrowing
$0
$0
$0
New Other Liabilities (interest-free)
$0
$0
$0
New Long-term Liabilities
$0
$0
$0
Sales of Other Current Assets
$0
$0
$0
Sales of Long-term Assets
$0
$0
$0
New Investment Received
$0
$0
$0
Subtotal Cash Received
$2,229,652
$2,558,584
$2,936,137
Expenditures
Year 1
Year 2
Year 3
Expenditures from Operations
Cash Spending
$93,757
$102,000
$110,500
Bill Payments
$1,826,094
$2,457,050
$2,556,178
Subtotal Spent on Operations
$1,919,851
$2,559,050
$2,666,678
Additional Cash Spent
Non Operating (Other) Expense
$0
$0
$0
Sales Tax, VAT, HST/GST Paid Out
$0
$0
$0
Principal Repayment of Current Borrowing
$24,000
$24,000
$24,000
Other Liabilities Principal Repayment
$0
$0
$0
Long-term Liabilities Principal Repayment
$0
$0
$0
Purchase Other Current Assets
$0
$0
$0
Purchase Long-term Assets
$0
$0
$0
Dividends
$0
$0
$0
Subtotal Cash Spent
$1,943,851
$2,583,050
$2,690,678
Net Cash Flow
$285,801
($24,466)
$245,459
Cash Balance
$295,601
$271,134
$516,594
7.5 Projected Balance Sheet
The projected balance sheet is shown in the following table, with monthly projections in the appendix.
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