| Sales Forecast | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | |||||||||||||
| Wealthy One-income Households | 0% | $1,200 | $1,200 | $2,245 | $2,400 | $4,808 | $5,100 | $5,312 | $6,400 | $6,454 | $6,514 | $6,600 | $7,400 |
| Affluent Two-income Households | 0% | $3,850 | $3,850 | $4,445 | $4,600 | $8,897 | $9,258 | $10,100 | $14,580 | $15,000 | $15,011 | $16,741 | $17,005 |
| Total Sales | $5,050 | $5,050 | $6,690 | $7,000 | $13,705 | $14,358 | $15,412 | $20,980 | $21,454 | $21,525 | $23,341 | $24,405 | |
| Direct Cost of Sales | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Wealthy One-income Households | $60 | $60 | $65 | $68 | $132 | $145 | $154 | $165 | $174 | $181 | $187 | $210 | |
| Affluent Two-income Households | $151 | $151 | $160 | $165 | $354 | $365 | $371 | $387 | $412 | $445 | $457 | $489 | |
| Subtotal Direct Cost of Sales | $211 | $211 | $225 | $233 | $486 | $510 | $525 | $552 | $586 | $626 | $644 | $699 | |
| Personnel Plan | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Owner | 0% | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 |
| Employees | 0% | $2,250 | $3,185 | $6,200 | $6,254 | $7,000 | $7,000 | $8,000 | $8,000 | $8,000 | $10,000 | $10,000 | $11,000 |
| Total People | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Total Payroll | $4,250 | $5,185 | $8,200 | $8,254 | $9,000 | $9,000 | $10,000 | $10,000 | $10,000 | $12,000 | $12,000 | $13,000 | |
| General Assumptions | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Plan Month | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | |
| Current Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
| Long-term Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
| Tax Rate | 30.00% | 0.00% | 0.00% | 0.00% | 0.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | |
| Other | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Pro Forma Profit and Loss | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | $5,050 | $5,050 | $6,690 | $7,000 | $13,705 | $14,358 | $15,412 | $20,980 | $21,454 | $21,525 | $23,341 | $24,405 | |
| Direct Cost of Sales | $211 | $211 | $225 | $233 | $486 | $510 | $525 | $552 | $586 | $626 | $644 | $699 | |
| Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Total Cost of Sales | $211 | $211 | $225 | $233 | $486 | $510 | $525 | $552 | $586 | $626 | $644 | $699 | |
| Gross Margin | $4,839 | $4,839 | $6,465 | $6,767 | $13,219 | $13,848 | $14,887 | $20,428 | $20,868 | $20,899 | $22,697 | $23,706 | |
| Gross Margin % | 95.82% | 95.82% | 96.64% | 96.67% | 96.45% | 96.45% | 96.59% | 97.37% | 97.27% | 97.09% | 97.24% | 97.14% | |
| Expenses | |||||||||||||
| Payroll | $4,250 | $5,185 | $8,200 | $8,254 | $9,000 | $9,000 | $10,000 | $10,000 | $10,000 | $12,000 | $12,000 | $13,000 | |
| Sales and Marketing and Other Expenses | $0 | $503 | $503 | $503 | $523 | $523 | $523 | $523 | $528 | $528 | $528 | $828 | |
| Depreciation | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Additional Payroll Burden | $169 | $239 | $465 | $469 | $752 | $758 | $759 | $1,041 | $1,050 | $1,099 | $1,125 | $1,133 | |
| Leased Equipment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Utilities | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | |
| Insurance | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
| Rent | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Payroll Taxes | 15% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Total Operating Expenses | $4,719 | $6,227 | $9,468 | $9,526 | $10,575 | $10,581 | $11,582 | $11,864 | $11,878 | $13,927 | $13,953 | $15,261 | |
| Profit Before Interest and Taxes | $120 | ($1,388) | ($3,003) | ($2,759) | $2,644 | $3,267 | $3,305 | $8,564 | $8,990 | $6,972 | $8,744 | $8,445 | |
| EBITDA | $120 | ($1,388) | ($3,003) | ($2,759) | $2,644 | $3,267 | $3,305 | $8,564 | $8,990 | $6,972 | $8,744 | $8,445 | |
| Interest Expense | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Taxes Incurred | $36 | $0 | $0 | $0 | $0 | $817 | $826 | $2,141 | $2,247 | $1,743 | $2,186 | $2,111 | |
| Net Profit | $84 | ($1,388) | ($3,003) | ($2,759) | $2,644 | $2,450 | $2,479 | $6,423 | $6,742 | $5,229 | $6,558 | $6,334 | |
| Net Profit/Sales | 1.67% | -27.48% | -44.89% | -39.41% | 19.29% | 17.06% | 16.09% | 30.62% | 31.43% | 24.29% | 28.10% | 25.95% | |
| Pro Forma Cash Flow | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | $5,050 | $5,050 | $6,690 | $7,000 | $13,705 | $14,358 | $15,412 | $20,980 | $21,454 | $21,525 | $23,341 | $24,405 | |
| Subtotal Cash from Operations | $5,050 | $5,050 | $6,690 | $7,000 | $13,705 | $14,358 | $15,412 | $20,980 | $21,454 | $21,525 | $23,341 | $24,405 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| New Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Other Liabilities (interest-free) | $0 | $0 | $0 | $5,000 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Sales of Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Sales of Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Investment Received | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Subtotal Cash Received | $5,050 | $5,050 | $6,690 | $12,000 | $13,705 | $14,358 | $15,412 | $20,980 | $21,454 | $21,525 | $23,341 | $24,405 | |
| Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | $4,250 | $5,185 | $8,200 | $8,254 | $9,000 | $9,000 | $10,000 | $10,000 | $10,000 | $12,000 | $12,000 | $13,000 | |
| Bill Payments | $50 | $1,489 | $1,049 | $1,301 | $2,249 | $1,636 | $3,365 | $2,495 | $5,009 | $5,077 | $3,719 | $5,147 | |
| Subtotal Spent on Operations | $4,300 | $6,674 | $9,249 | $9,555 | $11,249 | $10,636 | $13,365 | $12,495 | $15,009 | $17,077 | $15,719 | $18,147 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Principal Repayment of Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Other Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $5,000 | |
| Long-term Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Purchase Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Purchase Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Dividends | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Subtotal Cash Spent | $4,300 | $6,674 | $9,249 | $9,555 | $11,249 | $10,636 | $13,365 | $12,495 | $15,009 | $17,077 | $15,719 | $23,147 | |
| Net Cash Flow | $750 | ($1,624) | ($2,559) | $2,445 | $2,456 | $3,722 | $2,047 | $8,485 | $6,445 | $4,448 | $7,622 | $1,258 | |
| Cash Balance | $9,825 | $8,200 | $5,641 | $8,086 | $10,542 | $14,264 | $16,311 | $24,796 | $31,242 | $35,690 | $43,312 | $44,570 | |
| Pro Forma Balance Sheet | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | $9,075 | $9,825 | $8,200 | $5,641 | $8,086 | $10,542 | $14,264 | $16,311 | $24,796 | $31,242 | $35,690 | $43,312 | $44,570 |
| Inventory | $0 | $789 | $578 | $353 | $1,120 | $634 | $1,124 | $599 | $1,047 | $1,461 | $835 | $1,191 | $1,492 |
| Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Current Assets | $9,075 | $10,614 | $8,778 | $5,994 | $9,206 | $11,176 | $15,388 | $16,910 | $25,843 | $32,703 | $36,525 | $44,503 | $46,062 |
| Long-term Assets | |||||||||||||
| Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Accumulated Depreciation | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Assets | $9,075 | $10,614 | $8,778 | $5,994 | $9,206 | $11,176 | $15,388 | $16,910 | $25,843 | $32,703 | $36,525 | $44,503 | $46,062 |
| Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Current Liabilities | |||||||||||||
| Accounts Payable | $0 | $1,455 | $1,007 | $1,226 | $2,196 | $1,523 | $3,285 | $2,328 | $4,838 | $4,955 | $3,548 | $4,968 | $5,193 |
| Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Other Current Liabilities | $0 | $0 | $0 | $0 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $0 |
| Subtotal Current Liabilities | $0 | $1,455 | $1,007 | $1,226 | $7,196 | $6,523 | $8,285 | $7,328 | $9,838 | $9,955 | $8,548 | $9,968 | $5,193 |
| Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Liabilities | $0 | $1,455 | $1,007 | $1,226 | $7,196 | $6,523 | $8,285 | $7,328 | $9,838 | $9,955 | $8,548 | $9,968 | $5,193 |
| Paid-in Capital | $13,000 | $13,000 | $13,000 | $13,000 | $13,000 | $13,000 | $13,000 | $13,000 | $13,000 | $13,000 | $13,000 | $13,000 | $13,000 |
| Retained Earnings | ($3,925) | ($3,925) | ($3,925) | ($3,925) | ($3,925) | ($3,925) | ($3,925) | ($3,925) | ($3,925) | ($3,925) | ($3,925) | ($3,925) | ($3,925) |
| Earnings | $0 | $84 | ($1,304) | ($4,307) | ($7,066) | ($4,422) | ($1,972) | $507 | $6,930 | $13,673 | $18,902 | $25,460 | $31,794 |
| Total Capital | $9,075 | $9,159 | $7,771 | $4,768 | $2,009 | $4,653 | $7,103 | $9,582 | $16,005 | $22,748 | $27,977 | $34,535 | $40,869 |
| Total Liabilities and Capital | $9,075 | $10,614 | $8,778 | $5,994 | $9,206 | $11,176 | $15,388 | $16,910 | $25,843 | $32,703 | $36,525 | $44,503 | $46,062 |
| Net Worth | $9,075 | $9,159 | $7,771 | $4,768 | $2,009 | $4,653 | $7,103 | $9,582 | $16,005 | $22,748 | $27,977 | $34,535 | $40,869 |