Martini Astrology and Tarot

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Astrology Tarot Card Business Plan

Appendix

Sales Forecast
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Unit Sales
Tarot 0% 96 106 116 128 180 156 210 188 206 226 248 274
Astrology 0% 48 53 58 64 95 78 110 94 103 113 124 137
Other- Quick Readings 0% 58 64 70 77 84 94 102 113 124 136 149 164
Total Unit Sales 202 223 244 269 359 328 422 395 433 475 521 575
Unit Prices Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Tarot $10.00 $10.00 $10.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00
Astrology $20.00 $20.00 $20.00 $25.00 $25.00 $25.00 $25.00 $25.00 $25.00 $25.00 $25.00 $25.00
Other- Quick Readings $10.00 $10.00 $10.00 $10.00 $10.00 $10.00 $10.00 $10.00 $10.00 $10.00 $10.00 $10.00
Sales
Tarot $960 $1,060 $1,160 $1,920 $2,700 $2,340 $3,150 $2,820 $3,090 $3,390 $3,720 $4,110
Astrology $960 $1,060 $1,160 $1,600 $2,375 $1,950 $2,750 $2,350 $2,575 $2,825 $3,100 $3,425
Other- Quick Readings $580 $640 $700 $770 $840 $940 $1,020 $1,130 $1,240 $1,360 $1,490 $1,640
Total Sales $2,500 $2,760 $3,020 $4,290 $5,915 $5,230 $6,920 $6,300 $6,905 $7,575 $8,310 $9,175
Direct Unit Costs Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Tarot 0.00% $2.00 $2.00 $2.00 $2.00 $2.00 $2.00 $2.00 $2.00 $2.00 $2.00 $2.00 $2.00
Astrology 0.00% $4.00 $4.00 $4.00 $4.00 $4.00 $4.00 $4.00 $4.00 $4.00 $4.00 $4.00 $4.00
Other- Quick Readings 0.00% $0.50 $0.50 $1.00 $1.00 $1.00 $1.00 $1.00 $1.00 $1.00 $1.00 $1.00 $1.00
Direct Cost of Sales
Tarot $192 $212 $232 $256 $360 $312 $420 $376 $412 $452 $496 $548
Astrology $192 $212 $232 $256 $380 $312 $440 $376 $412 $452 $496 $548
Other- Quick Readings $29 $32 $70 $77 $84 $94 $102 $113 $124 $136 $149 $164
Subtotal Direct Cost of Sales $413 $456 $534 $589 $824 $718 $962 $865 $948 $1,040 $1,141 $1,260
Personnel Plan
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Principal 0% $1,000 $1,000 $2,000 $2,000 $3,000 $3,000 $3,000 $3,000 $3,000 $4,000 $4,000 $5,000
Other 0% $0 $0 $0 $0 $0 $0 $0 $0 $0 $500 $500 $500
Total People 1 1 1 1 1 1 1 1 1 2 2 2
Total Payroll $1,000 $1,000 $2,000 $2,000 $3,000 $3,000 $3,000 $3,000 $3,000 $4,500 $4,500 $5,500
General Assumptions
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Plan Month 1 2 3 4 5 6 7 8 9 10 11 12
Current Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Long-term Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Tax Rate 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00%
Other 0 0 0 0 0 0 0 0 0 0 0 0
Pro Forma Profit and Loss
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Sales $2,500 $2,760 $3,020 $4,290 $5,915 $5,230 $6,920 $6,300 $6,905 $7,575 $8,310 $9,175
Direct Cost of Sales $413 $456 $534 $589 $824 $718 $962 $865 $948 $1,040 $1,141 $1,260
Other $5 $5 $5 $5 $5 $5 $5 $5 $5 $5 $5 $5
Total Cost of Sales $418 $461 $539 $594 $829 $723 $967 $870 $953 $1,045 $1,146 $1,265
Gross Margin $2,082 $2,299 $2,481 $3,696 $5,086 $4,507 $5,953 $5,430 $5,952 $6,530 $7,164 $7,910
Gross Margin % 83.28% 83.30% 82.15% 86.15% 85.98% 86.18% 86.03% 86.19% 86.20% 86.20% 86.21% 86.21%
Expenses
Payroll $1,000 $1,000 $2,000 $2,000 $3,000 $3,000 $3,000 $3,000 $3,000 $4,500 $4,500 $5,500
Sales and Marketing and Other Expenses $450 $250 $250 $250 $250 $250 $250 $250 $250 $250 $250 $250
Depreciation $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Rent $450 $450 $450 $450 $450 $450 $450 $450 $450 $450 $450 $450
Payroll Taxes 15% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Operating Expenses $1,900 $1,700 $2,700 $2,700 $3,700 $3,700 $3,700 $3,700 $3,700 $5,200 $5,200 $6,200
Profit Before Interest and Taxes $182 $599 ($219) $996 $1,386 $807 $2,253 $1,730 $2,252 $1,330 $1,964 $1,710
EBITDA $182 $599 ($219) $996 $1,386 $807 $2,253 $1,730 $2,252 $1,330 $1,964 $1,710
Interest Expense $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Taxes Incurred $46 $150 ($55) $249 $347 $202 $563 $433 $563 $333 $491 $428
Net Profit $137 $449 ($164) $747 $1,040 $605 $1,690 $1,298 $1,689 $998 $1,473 $1,283
Net Profit/Sales 5.46% 16.28% -5.44% 17.41% 17.57% 11.57% 24.42% 20.60% 24.46% 13.17% 17.73% 13.98%
Pro Forma Cash Flow
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Cash Received
Cash from Operations
Cash Sales $2,500 $2,760 $3,020 $4,290 $5,915 $5,230 $6,920 $6,300 $6,905 $7,575 $8,310 $9,175
Subtotal Cash from Operations $2,500 $2,760 $3,020 $4,290 $5,915 $5,230 $6,920 $6,300 $6,905 $7,575 $8,310 $9,175
Additional Cash Received
Sales Tax, VAT, HST/GST Received 0.00% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Investment Received $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Received $2,500 $2,760 $3,020 $4,290 $5,915 $5,230 $6,920 $6,300 $6,905 $7,575 $8,310 $9,175
Expenditures Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Expenditures from Operations
Cash Spending $1,000 $1,000 $2,000 $2,000 $3,000 $3,000 $3,000 $3,000 $3,000 $4,500 $4,500 $5,500
Bill Payments $45 $1,362 $1,307 $1,196 $1,554 $1,867 $1,645 $2,223 $2,010 $2,211 $2,086 $2,339
Subtotal Spent on Operations $1,045 $2,362 $3,307 $3,196 $4,554 $4,867 $4,645 $5,223 $5,010 $6,711 $6,586 $7,839
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Principal Repayment of Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Liabilities Principal Repayment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Long-term Liabilities Principal Repayment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Dividends $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Spent $1,045 $2,362 $3,307 $3,196 $4,554 $4,867 $4,645 $5,223 $5,010 $6,711 $6,586 $7,839
Net Cash Flow $1,455 $398 ($287) $1,094 $1,361 $363 $2,275 $1,077 $1,895 $864 $1,724 $1,336
Cash Balance $1,655 $2,053 $1,766 $2,860 $4,221 $4,584 $6,859 $7,936 $9,832 $10,695 $12,419 $13,755
Pro Forma Balance Sheet
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Assets Starting Balances
Current Assets
Cash $200 $1,655 $2,053 $1,766 $2,860 $4,221 $4,584 $6,859 $7,936 $9,832 $10,695 $12,419 $13,755
Other Current Assets $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000
Total Current Assets $1,200 $2,655 $3,053 $2,766 $3,860 $5,221 $5,584 $7,859 $8,936 $10,832 $11,695 $13,419 $14,755
Long-term Assets
Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Accumulated Depreciation $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Assets $1,200 $2,655 $3,053 $2,766 $3,860 $5,221 $5,584 $7,859 $8,936 $10,832 $11,695 $13,419 $14,755
Liabilities and Capital Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Current Liabilities
Accounts Payable $0 $1,318 $1,267 $1,145 $1,492 $1,813 $1,571 $2,156 $1,936 $2,142 $2,008 $2,259 $2,313
Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Current Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Current Liabilities $0 $1,318 $1,267 $1,145 $1,492 $1,813 $1,571 $2,156 $1,936 $2,142 $2,008 $2,259 $2,313
Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Liabilities $0 $1,318 $1,267 $1,145 $1,492 $1,813 $1,571 $2,156 $1,936 $2,142 $2,008 $2,259 $2,313
Paid-in Capital $1,870 $1,870 $1,870 $1,870 $1,870 $1,870 $1,870 $1,870 $1,870 $1,870 $1,870 $1,870 $1,870
Retained Earnings ($670) ($670) ($670) ($670) ($670) ($670) ($670) ($670) ($670) ($670) ($670) ($670) ($670)
Earnings $0 $137 $586 $422 $1,169 $2,208 $2,813 $4,503 $5,801 $7,490 $8,487 $9,960 $11,243
Total Capital $1,200 $1,337 $1,786 $1,622 $2,369 $3,408 $4,013 $5,703 $7,001 $8,690 $9,687 $11,160 $12,443
Total Liabilities and Capital $1,200 $2,655 $3,053 $2,766 $3,860 $5,221 $5,584 $7,859 $8,936 $10,832 $11,695 $13,419 $14,755
Net Worth $1,200 $1,337 $1,786 $1,622 $2,369 $3,408 $4,013 $5,703 $7,001 $8,690 $9,687 $11,160 $12,442