Maternity Clothing Business Plan

Malone's Maternity

Executive summary (excerpt only)

Malone's Maternity, a start-up company, is a boutique style retailer of maternity and child clothing and accessories. Malone's Maternity will offer its customers a wide range of upscale products to choose from. The business has been formed as an Ohio corporation in 2003 by Sandy Malone. By offering a nice selection of upper-end merchandise with benchmarked customer service, Malone's Maternity will quickly gain market share.

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